latest news

  • David Beckham is United with Famous Fan Stormzy at New-Look adidas Store on Oxford Street

    London, UK (May 11, 2016) – Crowds gathered on Oxford Street as football icon David Beckham dropped by the newly re-opened adidas store to surprise more than 100 waiting Manchester United fans –...

  • Europe's Best Strikers Show What It Takes To Score On The Ultimate Stage

    Episode four of adidas Gamedayplus launched today, with some of the best strikers from across Europe showing off their skills both on and off the pitch.The first part of Episode 4 is all about...

  • adidas City Pack Hits The Streets

    In 2015 adidas Football changed the game forever with Ace and X – Ace for the player who controls everything and X for the player who causes chaos. These game changing boots have now been reimagined f

  • World's greatest star in latest episode of adidas Gamedayplus

    Herzogenaurach, Monday 19th October – The greatest player in the history of the game, the world's best goalkeeper, the champions of Greece and the creator of arguably the best assist in the world this

  • Backed by Messi

    Portland, Ore. September 25, 2015 – 2015 was a year that Leo Messi established his position as the greatest player of all time. He won the treble for the second time during his trophy laden career at

  • Messi's boots today, recycled into yours tommorow

    Herzogenaurach, September 24th, 2015 – adidas today announced Sport Infinity, their plan for a new breed of sporting goods that will never be thrown away. Instead, football creators will be able to co

  • Create Even More Chaos with X 15 Menace Pack

    The adidas X 15 is the ultimate weapon for the game's most dangerous players. The players who break the rules and cause chaos. The players who change the game with one moment of genius.The X player fi

  • adidas Gamedayplus Reignites for Return of UEFA Champions League

    Gamedayplus is back and this year, it's bigger and better than ever before. Today, adidas released the first episode of the new season just in time for the first round of UEFA Champions League group m