latest news

  • Kanye West Debuts New adidas Originals Yeezy Boost At The 2015 Grammy's

    adidas today announced it will release Kanye West's new adidas sneaker – the YEEZY BOOST, which Kanye debuted on-stage at the 2015 Grammy's in Los Angeles Sunday – on February 14 in New York.After muc

  • adidas Originals by Rita Ora SS15: Super Pack

    For SS15, once again the brand with the three-stripes unites with one of the planet's brightest rising stars: muse, actress, style icon and musician – Rita Ora.Encapsulating the power, energy and opti

  • adidas Originals Blue Collection SS15 – first release

    The adidas Originals Blue Collection is a premium apparel and footwear line merging adidas' longstanding lifestyle heritage with a refined luxury street aesthetic. Mixing functional sport utilitariani

  • adidas Originals Superstar UP – Snake

    The new elevated silhouette for women: the adidas Originals Superstar Up, is released in a new colourway this season. The fashion wedge iteration of the classic Superstar model is rendered in a black

  • adidas Originals | #OriginalSuperstar Film

    #OriginalSuperstar When the Superstar shoe was first launched by adidas back in 1969, the word 'Superstar' was unambiguous. Today, the word has been corrupted to the point of confusion. This year adid

  • adidas Originals ZX FLUX – Neoprene Graphic Pack

    Bringing their revolutionary photo-print process to neoprene for the very first time, adidas Originals has created the Neoprene Graphic Collection, applying a digital print across the entire upper of

  • adidas Originals ZX FLUX – Neoprene Pack

    Bringing the simple versatility of neoprene to the original ZX FLUX silhouette for the first time, adidas Originals has created the ZX FLUX Neoprene Collection.The collection comprises six iterations

  • adidas Originals Superstar – Vintage Deluxe Pack

    Starting a year of tributes to the shoe that started a movement, adidas Originals presents the iconic Superstar model in its original form for the Vintage Deluxe Pack.In a remake of the iconic model,

  • adidas Originals Superstar –January Lookbook

    From the courts but of the street, the adidas Originals Superstar is a street style staple for the ages.January Superstar lookbook images featuring the Superstar Foundation pack are available for down

  • adidas Originals by The Farm Company SS15 – Drop One

    For SS15, the brand with the 3-stripes once more collaborates with iconic Brazilian label, The Farm Company. This spring they take us out of the city and lure us down the Amazon, drawing on ancient cu

  • adidas Originals Superstar – December Lookbook

    From its humble beginnings as one of the first performance basketball models, the adidas Originals Superstar has gone on to achieve truly legendary status. Since its launch in 1969 the shoe has become

  • adidas Originals SS15 Couture Range – Drop One

    Celebrating one of the most loved brandings in the world, adidas Originals cut and twist their iconic sportswear classics into a unique high-fashion capsule. Innovative and bold, the design team at th