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adidas Showcase Its History Online

[14-Mar-2013] For the very first time, adidas is sharing its historic archive with the world. Products previously hidden away, only touched by a few special authorized people wearing white gloves... Read More

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adidas and NBA Star John Wall Unveil CRAZYQUICK Basketball Shoe

[08-Mar-2013] adidas today unveiled the Crazyquick, a new innovation and its first basketball shoe designed specifically to help make players quicker on the court. Crazyquick technology gives... Read More

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all in for #my girls - adidas brings girls together with new brand direction

[07-Mar-2013] With an authentic, creative, fresh approach, adidas aims to inspire every and each girl around the world with a campaign with stories they can relate to. From multi-layered... Read More

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adidas launches Messi Gallery in Barcelona

[06-Mar-2013] Herzogenaurach / Barcelona - adidas today unveiled the 'Messi Gallery', a new pop-up exhibition in Barcelona dedicated to the world's best footballer, Leo Messi. Messi himself was... Read More

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adidas by Stella Mccartney launches the Struthio BOOST

[04-Mar-2013] Following the successful launch of the revolutionary adidas Boost technology for running shoes, adidas by Stella McCartney presents, for spring/summer 13, the Struthio BOOST which... Read More

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adidas launches Team Messi movement

[01-Mar-2013] Herzogenaurach / Barcelona – 1st March 2013 - adidas today announced 'Team Messi', a new and unique movement dedicated to the world's best footballer, Leo Messi. The movement... Read More

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adidas Unveils Leo Messi's Signature adizero f50 Boot

[21-Feb-2013] Leo Messi cements his place in adidas history with his own signature product collection Read More

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Robert Griffin III Trains for Week One in New adidas TV Spot

[19-Feb-2013] adidas today debuts its latest TV commercial on YouTube, starring NFL Rookie of the Year Robert Griffin III of the Washington Redskins training for week one in the new adidas Impact... Read More

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BOOST™ Changes Running Forever

[13-Feb-2013] At a global launch event today, adidas introduced a new way to run by unveiling its latest running innovation Energy Boost. Part of a new adidas segment called Energy Runni Read More

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adidas, Golden State Warriors to Debut First-Ever Modern Short Sleeve NBA Uniforms

[11-Feb-2013] adidas and the Golden State Warriors today unveil the first modern short sleeve NBA Uniform System – the team's lightest uniform to date. The adizero short sleeve NBA Uniform System... Read More