latest news

  • adidas Introduces Solar Boost

    Today adidas introduces Solar Boost, a stylish running shoe with Boost technology placed in the heel and an "s" curve construction for ultimate comfort and responsiveness. adidas Solar Boost features

  • VIDEO: adidas Originals - Original Superstar - 'Superstar Sets the Standard' Film

    Further to the 'Original Superstar' film that debuted yesterday featuring Pharrell Williams and his series of five creative influencers, adidas Originals takes a closer look at the group of individua

  • adidas Originals - 'Original Superstar' Film with Pharrell Williams

    After challenging the notion of what a Superstar is in SS15, adidas Originals continues to explore the concept in Fall-Winter with a campaign that defines the true meaning of what it means to be a Sup

  • adidas and Manchester United Reunite

    Manchester, August 1, 2015, adidas today has officially reunited with Manchester United to reveal the new home kit for the 2015-16 season. Taking inspiration from classic three-stripe United kits from

  • adidas Nations Tips Off in Los Angeles

    adidas Nations tipped off today at Next Level Sports Complex in Garden Grove, California. Over the next four days, more than 80 of the top under 18 players from around the world have the...

  • Arizona State & adidas Unveil Sun Devils' New Football Uniforms

    Arizona State University and adidas today unveiled the Sun Devils' new Primeknit football uniforms for the 2015 season. Developed in collaboration with Sun Devil Athletics, the new uniforms are at the

  • adidas & Pac-12 Announce Partnership

    The Pac-12 Conference and adidas announced today a three-year partnership that makes adidas the Official Athletic Apparel and Athletic Footwear partner of the Conference and all Pac-12 Championship ev

  • adidas Originals by Pharrell Williams - Supershell - Sculpted Collection

    After the success of Supercolor, a concept that captured the attention of the world, Pharrell Williams returns with Supershell. Once again transforming the iconic Superstar model, Pharrell has collabo