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adidas Launches 'Light Delivers' a new series of television commercials staring the adizero Crazy Light 2
[23-May-2012] adidas today launches "Light Delivers," a new series of television commercials that star the adizero Crazy Light 2 and showcase how... Read More
World's Lightest Basketball Shoe Gets Lighter As adidas Unveils Lighter, Stronger, Brighter adiZero Crazy Light 2 - New Video Available
[24-Apr-2012] adidas Basketball today unveiled the adizero Crazy Light 2. Weighing 9.5 ounces, it replaces its predecessor - the adizero Crazy Light -... Read More
adidas Kicks Off Inaugural VIP Exclusive Run Basketball Tournament in Las Vegas
[21-Apr-2012] The inaugural adidas VIP Exclusive Run grassroots basketball tournament kicked off today at Green Valley High School in Las Vegas. New to... Read More
adidas Announces Dates for 2012 Grassroots Basketball Tournaments
[09-Apr-2012] adidas today announced its 2012 grassroots basketball events schedule including the adidas Invitational, adidas Super64 and a new VIP... Read More
adidas Coming to Brooklyn at Barclay's Center
[21-Mar-2012] adidas is coming to Brooklyn. The innovative sports and retail company has formed a momentous integrated partnership with Barclays Center,... Read More
2012 McDonald's All American® Games To Feature New Lightweight adidas adizero Uniforms and Shoes in Electric Colors
[15-Mar-2012] adidas today unveiled the new ultra-lightweight basketball uniforms for the 35th Anniversary of the McDonald's All American High School... Read More
adidas Unveils Ultra-Lightweight Uniform for March Madness
[06-Mar-2012] Baylor University, University of Cincinnati and University of Louisville will wear the new, ultra-lightweight adidas adizero basketball... Read More
adidas and the NBA Go Court to Street to Celebrate 2012 NBA All-Star Game
[27-Feb-2012] PORTLAND, Ore. – adidas, the official outfitter of the National Basketball Association, today unveiled the new uniform and footwear... Read More
adidas and Dwight Howard Launch adiPower Howard 2 Signature Basketball Shoe
[08-Feb-2012] Dwight Howard will lace up a new shoe for the second half of the NBA season – the adidas adiPower Howard 2. The adiPower Howard 2 is built... Read More
adidas and Derrick Rose Launch adiZero Rose 2.5 Signature Basketball Shoe
[18-Jan-2012] Reigning MVP Derrick Rose debuts the adizero Rose 2.5 in a new video from adidas. Read More
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