adidas Soccer Unveils Primeknit FS
The limited edition Primeknit FS is the world's first all-in-one knitted soccer cleat and sock hybrid. This unique sock silhouette design will provide a second-skin feel that will offer the perfect fit from toe to calf. The sock improves ball to foot touch compared to cleats with traditional overlays, edges or laces.
The adidas Primeknit FS is in design phase and is currently a concept model. adidas is currently working with top players to finalize development of the product and debut it on field later this year. The one piece design and strong light yarns of the Primeknit FS is expected to provide new levels of flexibility and comfort with stability and strength equal to that of conventional cleats. Each yarn receives a high precision coating that guarantees water resistance even in the most challenging conditions.
Similar to the recently released adidas Samba Primeknit, the technology behind the world's first fully integrated knitted soccer cleat/sock hybrid allows for optimized and engineered zones for the different performance needs of each player in one single layer.
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Michael EhrlichDirector of Public RelationsUnited Statesmichael.firstname.lastname@example.org 234 2214