latest news

  • adidas Football Unveils Limited Edition Pro Day Cleats

    adidas Football kicks off Pro Day season today with the launch of the adizero 5-Star 4.0 and FREAK x Kevlar® in a limited edition colorways.The Pro Day adizero 5-Star 4.0 and FREAK x Kevlar® feature a

  • Adidas Launch Limited Edition "love / Hate" Adizero F50

    adidas today launched a limited edition redesign of the adizero F50 as part of the #ThereWillBeHaters collection: the new adizero F50 Tattoo Pack. The design of the adizero F50 Tattoo Pack represents

  • adidas Introduces Redesigned Pure Boost 2

    Today adidas unveils Pure Boost 2, with a sleek design that merges lightweight style and performance. The new stretch mesh upper provides a perfect fit with breathability while the micro-suede heel ke

  • adidas Unveils New Basketball Uniforms for NCAA Postseason

    adidas today unveiled the Made in March uniform system for eight of its college basketball teams to wear during the 2015 NCAA basketball postseason. Designed with adidas' most innovative and advanced

  • adidas Football Awards $100K to Three Fastest Prospects

    adidas Football today announced that they are awarding $100K to the three fastest adidas athletes: Trae Waynes of Michigan State (4.31), Phillip Dorsett of Miami (4.33) and Kevin White of West Virgini

  • adidas ultra boost rolls out new colorways

    The adidas ultra boost is now available in solar red for men and flash pink for women on, at adidas sport performance stores and drops Wednesday at select retailers nationwide. #ultraboost

  • adidas football signs top prospects

    adidas today announced partnerships with top prospects including quarterback Brett Hundley of UCLA, wide receivers DeVante Parker of Louisville, Kevin White of West Virginia, Dorial Green-Beckham of M

  • adidas Introduces Climacool Aeroknit Apparel Collection for Breakthrough Breathability

    adidas introduces Climacool Aeroknit, an apparel collection featuring a gradient burnout pattern that provides breakthrough breathability. With more ventilation, athletes can stay cooler and train lon