• 14-APR-2014

Wilson Kipsang wins the Virgin money London Marathon wearing adiZero adios boost

Wilson Kipsang 3
The running world sees Kenyan super-star, Wilson Kipsang, win the Virgin money London marathon title in a blistering 2:04:29, breaking the course record, Adidas athlete, Kipsang achieved his success in the super light, fast energy returning, adiZero adios boost; featuring the pioneering BOOST™ technology from adidas.

Combining endless energy with lightweight speed, the adiZero adios boost, is the shoe for road racing. drawing on a rich heritage of adiZero adios successes. The adiZero adios debut saw Haile Gebrselassie break the world record in, Berlin, 2008 a record broken by Patrick Makau on the same course in 2011, he too was wearing the adiZero adios 2.

The trainer features the most advanced running technologies to date:
Unique BOOST midsole. The impressive energy capsules store and unleash energy in every stride
Tech fit upper Strategically placed techfit print providing a dynamic supportive upper
Seamless upper PU welded stripes and one piece construction provide a seamfree upper and ultimate comfort
Heel counter Brand new heel counter 'locks' the heel in place while still allowing some natural vertical movement
Full length torsion bar To provide maximum torsionability and propulsion
Coolever lining Moisture & temperature management
Continental™ rubber outsole that greatly reduces slip and energy loss, offering control on all surfaces and in all weather conditions. In fact, tests show that the Continental™ rubber provides better grip in the wet than most other shoes in dry conditions.