adizero f50 Messi
This film entitled 'The New Speed of Light' is a truly unique study of football motion. Created using a bespoke LED suit and a pair of 'hacked' adizero f50 Messi boots, it showcases the direction and body movement of the world's best player. It was shot at 1000 frames per second to create a specially developed visual display that defines the new speed of light.
Filmed in Barcelona by ML studios and directed by Marcus Lyall, the film features a track by Congorock (Ivory – Bloody Beetroots Remix) to compliment the echo effect and concert visual aesthetic of the film.
Alan McGarrieGlobal PR and Social Director for FootballGermanyalan.firstname.lastname@example.org+49 9132 84 4686
Robert HughesManaging Editor Global NewsroomGermanyrobert.email@example.com+49 9132 84 2352