• 09-DEC-2014

adidas Originals SS15 Couture Range – Drop One

adidas Originals SS15 Couture
Celebrating one of the most loved brandings in the world, adidas Originals cut and twist their iconic sportswear classics into a unique high-fashion capsule. Innovative and bold, the design team at the brand with the 3-stripes have let their imagination run wild, resulting in a totally new fashion range for the ultimate adidas Originals fan. Using a stark two tone palette and the iconic three stripe tape to define daring tailoring, the Couture pack for SS15 is both commercial and progressive, re-engineering classic sports shapes and fabrics into deconstructed and unexpected street looks and taking beloved adidas Originals staples to a level never before seen.

Drop One Overview:

Launching from a base of iconic silhouettes, such as the Superstar track top, 3-Stripes Tee or Cuffed Track Pants, the Constructed Couture pack reinvents everything we think we know about adidas Originals. Ground breaking tailoring uses classic three stripes branding for definition as blushed black tricot is re-engineered into an avant garde capsule that is pure fashion. Wearable yet completely unique, dropped hems are cut up into geometric lines, separates are moulded into 2-in-1 statement pieces and seams restructure simple fits into innovative scene stealers.