adidas Football Unveils the 2016 adizero Chromaflage "Stars & Stripes" Cleats
adidas today unveiled the 2016 adizero 5-Star 5.0 x KEVLAR® Chromaflage 'Stars & Stripes' cleats. Built for speed and performance and designed to make a statement, these special edition cleats will be debuted by the nations top high school football players for the 2016 U.S. Army All-American Bowl on Saturday, January 9th, at 1pm EST on NBC.
Centered around the all-new Chromaflage pattern, the latest evolution of adidas Football's disruptive 'flage' pattern cleats, the 2016 adizero 5-Star 5.0 x KEVLAR® Chromaflage 'Stars & Stripes' cleats feature the iconic elements of the U.S. Flag as seen through a 3D liquid crystal pattern.
Chromaflage takes the innovation, disruption and customization of football cleats to another level by adding the element of 3D photorealism. Pushing the boundaries of manufacturing techniques, adidas designers created an environment where an actual photo or image can be projected through a 3D liquid crystal graphic to create a distorted, 3D Chromaflage pattern. Through digital printing, each image utilizes the liquid crystal to add depth and richness to the imagery in order to create a unique 3D look.
Engineered for playmakers and designed to showcase style, the adizero 5-Star 5.0 x KEVLAR cleats are lighter than any competitor cleat at 7.9 ounces and feature a durable, flexible a SPRINTSKIN upper with SHOCKWEB reinforcement. The 5-STAR FRAME, featuring a plate reinforced with KEVLAR®, is the optimum blend of lightweight, strength and traction.
The special edition Chromaflage 'Stars & Stripes' cleats will be available Monday, 1/4/16 at adidas.com .For more information and images of the Chromaflage 'Stars & Stripes' cleats, visit http://news.adidas.com/US and follow the conversation on Twitter via @ArmyAllAmerican, @adidasFballUSandhttps://www.facebook.com/adidasfootballus, #cleathead, #teamadidas #ArmyBowl.
Paul MurphyPublic Relations for Football and BaseballUnited Statespaul.firstname.lastname@example.org