adidas Originals = PHARRELL WILLIAMS Billionaire Boys Club Palm Tree Pack
Over the past decade, Billionaire Boys Club has revolutionized streetwear. Last November, a first glimpse of the adidas x Billionaire Boys Club Stan Smiths caused a stir on the Internet, teasing a relaunch of the original diamond-and-dollar-sign motif. Now the collaboration is back and more fully fledged than ever, including a matching track top, T-shirt, tank, and shorts.
Ever so slightly nostalgic, the reimagined Stan Smiths feature an all-over screenprint of a palm-tree pattern inspired by an early ICE CREAM shoe. The print, available in vivid green and orange-red, is emblazoned on soft Nappa leather. (Red pairs feature a color-coordinated frosted red midsole.) Each style comes complete with iconic Billionaire Boys Club branding, like the Astronaut tongue label and "B" logo on heel tab.
The stylish sense of throwback cool is heightened with apparel printed in matching palm patterns. The track top is an easy summer zip-up jacket in green French terry with white palm prints and contrasting flocked black "B" logo. The cotton jersey tee incorporates the palm in subtler touches along its three-stripe motif and on its front patch pocket with embroidered black trefoil detail. The singlet features a green all-over palm print on a white tank with the iconic Billionaire Boys Club astronaut logo front and center. Finally, the French terry shorts complete the look, offering an all-over white-on-green print with flocked "B" logo and embroidered trefoil motif.
The adidas Originals = PHARRELL WILLIAMS Billionaire Boys Club Palm Tree pack is available beginning June 25, 2016, at adidas Originals and Billionaire Boys Club Flagship Stores, online and select retailers globally.
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RaEsa Benjamin WardleSports Style PRUnited StatesRaEsa.Benjamin-Wardle@adidas.com212 352 6134503 348 7367