adidas Originals releases Tubular Runner Primeknit Snake Pack
Having set the pace in 2015 with an intuitive blend of athletics and aesthetics, the adidas Originals Tubular has made an enduring mark in both performance and casual footwear. This season the most progressive silhouette from adidas Originals meets the most advanced Primeknit technology…the result: the Tubular Runner Primeknit Snake Pack.
Primeknit technology- a method that digitally knits the entire upper in just one piece- uses knitted fused yarn that fine tunes the exact amount of flexibility and support needed in every part of the shoe. This means lightweight comfort that wraps seamlessly around the foot, whilst fewer materials produce less waste.
sRendered in a snake print Primeknit upper, the Tubular Runner’s clean visual language references integral moments in three-stripes innovation history and features technical features that ensure comfort and support for the wearer – a testament to the shoe’s unified form and function.
The Tubular Runner’s Primeknit snake pattern is combined with adi Film vacuum melted overlays creating a contemporary look that is ready to take center stage. Released in two colourways, the “Black Carbon” (executed with one piece of a black and grey knit weave) and “Blue Spice” (executed with one piece of light blue and grey knit weave), both these features rest atop the cushy, lightweight Tubular outsole system.
The Tubular Runner Primeknit Snake Pack will be available at AREA3 and adidas Originals stores in Canal Walk and V&A Waterfront in Cape Town as well as Menlyn Park Shopping Centre in Pretoria, from 1 July at a recommended retail price of R2299. To find a store near you, click here.
They will also be available to purchase at Shelflife, Anatomy and Prime. For more information, visit www.adidas.com/tubular and follow adidas South Africa on Twitter (@adidasZA) and Instagram (adidasZA).Join the conversation by using #adidasOriginals and #Tubular.
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Janine LaubscherPR Senior Account ManagerSouth Africajanine.firstname.lastname@example.org