Parley for the Oceans

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15-Mar-2023
adidas Launches the Parley Pack – Its First Football Boot Pack Designed to Help Reduce Plastic Waste

Today adidas proudly launches the adidas Football x Parley Boot Pack [INSERT MARKET LINK FROM SEO TEAM. SEE IN APPENDIX BELOW] – the first ever to be made in part with Parley Ocean Plastic, re-imagined plastic waste, intercepted on remote islands, beaches, coastal communities and shorelines, preventing it from polluting our ocean. Boasting stunning lucid blue and white colourways and elegant wave-patterned designs spanning all of its key boot franchises - Predator Accuracy, X Speedportal and...

14-Jun-2022
There's Only One Home Court: adidas X Parley Collection Highlights Commitment to Help End Plastic Waste

Today, adidas launches its adidas x Parley Collection, made in partnership with Parley for the Oceans. A testament to the belief that loving tennis as a sport means loving the earth it is played on, each garment in the collection is made in part with Parley Ocean Plastic intercepted on remote islands, beaches, coastal communities and shorelines, preventing it from polluting our oceans. WORKING TOGETHER TO HELP END PLASTIC WASTE At adidas, we see the world not as it is, but as it could be. As...

09-May-2022
adidas and Parley for the Oceans unite sporting communities across the globe to Run for the Oceans

For every 10 minutes of running recorded via the adidas Runtastic app, Joyrun, Codoon, Yeudongquan or Strava, Parley will clean up the equivalent weight of one plastic bottle from beaches, remote islands, and coastlines before it reaches the ocean (up to a maximum of 250,000kg) As we approach World Oceans Day on June 8, adidas and its longstanding partner Parley for the Oceans is once again encouraging the global sporting community to turn activity into action and Run for the Oceans in 2022....

29-Jun-2020
FIVE YEARS OF WORKING WITH PARLEY TO END PLASTIC WASTE

Today marks the 5 th anniversary of our partnership with Parley. Five years since our joint commitment to bring change to the industry and fight plastic waste. Five years of producing more than 32 million pairs of shoes using Parley Ocean Plastic. We said here is a company that has influenced that combines performance, fashion, style, and youth culture, together we could show that brands don't have to be destructive. adidas decided to implement our strategy Parley AIR. Avoid. Intercept....

28-Jan-2020
adidas aims to end plastic waste with innovation + partnerships as the solutions

Plastic waste is a problem - and it has reached a tipping point. For every person on the planet, there is one ton of plastic and nearly 80 percent has become plastic waste wreaking havoc on the oceans around the world. As a big company, adidas has been a big contributor to the problem. Which is why its actions need to be equally as big. The brand has made a commitment to END PLASTIC WASTE through innovation and partnerships. We’re not just focused on changing how we do business; we're...

05-Jun-2019
adidas Golf Unveils First-Ever Golf Shoe Made from Upcycled Plastic Waste Intercepted from Beaches and Coastal Communities

adidas is bringing eco-innovation to the golf course. Today, adidas Golf unveiled a limited-edition version of its popular TOUR360 XT made with yarns spun from upcycled plastic waste that was intercepted from beaches and coastal communities. The TOUR360 XT Parley is made in partnership with environmental organization Parley for the Oceans and is the first of its kind for the sport. It will be available in limited quantities at adidas.com on June 10 beginning at 8 a.m. PT and will also be...

28-May-2019
adidas announces next phase in fight for the oceans against marine plastic pollution with upscaled commitment to Parley Ocean School Program

Today, adidas Running shares the impact of the $1 million raised in 2018 from Run For The Oceans , and announces that the global initiative will return once again on World Oceans Day, June 8, 2019 with the increased goal this year of raising $1.5 million to continue to invest in the education of future generations on the issue of marine plastic pollution. In 2018, adidas created a global movement with Run For The Oceans, uniting nearly one million runners from around the world and raising $1...

21-May-2019
adidas unveils evolved Alphaedge 4D, featuring triple white and Parley for the Oceans collaboration

adidas today launches the latest ALPHAEDGE 4D running shoe, as well as a new ALPHAEDGE 4D triple white and ALPHAEDGE 4D Parley for the Oceans update, which all include the revolutionary ADIDAS 4D midsole. ALPHAEDGE 4D features a sport-inspired geometric lattice structure, that provides stability, support and is precisely tuned to offer support and cushioning - the future of performance footwear. For SS19, the ALPHAEDGE 4D range will feature a triple white update. This will be accompanied by...

25-Apr-2019
The University of Miami and adidas Unveil first-ever Baseball Jerseys made from Parley Ocean Plasticâ„¢

The University of Miami and adidas today unveil the first-ever, special edition baseball jerseys utilizing repurposed and upcycled materials created in partnership with Parley for the Oceans. To raise awareness of marine plastic pollution and champion the Parley AIR Strategy for solutions (Avoid, Intercept, Redesign), the new, ocean-inspired adidas x Parley Miami baseball uniforms will be debuted at Alex Rodriguez Park at Mark Light Field when the Hurricanes take on Virginia Tech on April...

17-Apr-2019
adidas unlocks a circular future for Sports with Futurecraft.loop: a performance running shoe made to be remade

adidas strengthens its commitment to tackling plastic waste with the reveal of FUTURECRAFT.LOOP - a 100% recyclable performance running shoe. Together with Parley for the Oceans, adidas introduced in 2015 the first performance footwear concept with an upper made entirely of yarns and filaments reclaimed and recycled from marine plastic waste and illegal deep-sea gillnets. In 2019 adidas will produce 11 million pairs of shoes containing recycled ocean plastic through intercepting plastic...

01-Apr-2019
adidas and All Blacks join the fight against marine plastic pollution with the release of the first-ever adidas rugby Parley collection

adidas and the All Blacks are joining forces in the fight against marine plastic pollution with the release of the first ever adidas Parley rugby collection made from Parley Ocean Plasticâ„¢. The range includes two All Blacks Parley training jerseys, a Parley tee, a Parley hoodie and Parley shorts and is the latest collection in the adidas x Parley partnership which is aimed at highlighting the environmental impact plastic waste has on our oceans and harnessing the power of collaboration,...

10-Jan-2019
adidas Tennis joins the fight against marine plastic pollution with the release of the first-ever adidas Tennis Parley Collection at the Australian Open

Today, adidas Tennis joined the fight against marine plastic pollution by releasing the first ever Parley tennis collection made from Parley Ocean Plasticâ„¢. The collection for the Australian Open will be debuted on court by leading players including ATP Finals winner Sascha Zverev and reigning Australian Open champion Caroline Wozniacki. With the tournament and city, Melbourne, known for its iconic coast meets city landscape, the collection aims to create change and inspire the industry,...

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