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  • NEXT WAVE: INTRODUCING PRO BOUNCE & MAD BOUNCE FOR THE NEXT GENERATION

    PORTLAND, ORE., AUGUST 21 - adidas Basketball today introduced their new Pro Bounce and Mad Bounce silhouettes, built for basketball’s next wave of rising superstars who are shaping the future of...

  • ADIDAS DEBUTS “IMMA BE A STAR” FILM TO COMMEMORATE JAMES HARDEN’S JOURNEY TO BECOMING THE NBA’S MOST VALUABLE PLAYER

    Monja Willis, James Harden’s Mother, Shares Her Own Letter Narrating His Journey to the NBA’s 2017-18 MVP LOS ANGELES, June 25, 2018 –As a freshman in high school, James Harden wrote his dreams...

  • THE NEXT WAVE CONTINUES

    ADIDAS WELCOMES TRAE YOUNG & LONNIE WALKER IV TO ITS BASKETBALL FAMILY NEW YORK (June 19, 2018) – Two of the NBA’s most sought-after lottery picks Trae Young and Lonnie Walker IV today chose to...

  • ADIDAS INTRODUCES HARDEN VOL. 2 DAY ONE

    Allow us to take you back in time to October 1, 2015. The day James Harden was officially introduced into the adidas family with a truckload of new kicks and his first on-court pair of 3-Stripes,...

  • WE ARE CREATORS

    ADIDAS WELCOMES THREE WNBA STARS TO ITS BASKETBALL FAMILY adidas Basketball is tipping off the 2018 WNBA season with three new members in the hoops family, including Angel McCoughtry of the...

  • adidas Welcomes the University of Washington to the Family

    - Latest collegiate partnership with the Huskies is the third addition to adidas’ NCAA portfolio in the last 18 months - PORTLAND, Ore. April 13, 2018 – adidas continues to expand its footprint in...

  • 1 (800) N13HTMARE

    Having problems sleeping at night? Afraid of busted ankles, the stare down and BBQ chicken? Fear the beard? For any defender in the game, James Harden is the ultimate nightmare. If you too are...

  • ADIDAS & DAMIAN LILLARD TURN UP THE HEAT WITH 400 DEGREEZ

    Inspired by one of Damian Lillard’s favorite rappers and collaborators, adidas drops the 400 Degreez edition of Dame 4. Paying homage to Juvenile’s 1998 classic “400 Degreez,” Dame’s latest...

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