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18-Feb-2020
Pushing Boundaries with PALACE to bring New Looks to the Course

The cult London skate brand team up with The Three Stripes for a golf-inspired collection A collection of sportswear, accessories and footwear inspired by the sport adidas Originals presents the latest exclusive collaboration with PALACE Skateboards. Following on from their successful collaboration with Juventus Football Club, and a tennis-inspired collection for the 2018 grass court tennis season, the streetwear giants turn their attention to one of the world’s oldest sporting traditions....

27-Jan-2020
Heritage sportswear meets Next-Generation design with new athletics collection

adidas launches the Spring/Summer 20 Athletics collection, a capsule wardrobe that reimagines the essence of iconic sportswear staples for the next-generation athlete. The Spring/Summer 20 collection features contemporary sportswear for both men and women who seek functionality and style in their everyday apparel. The collection features a mix of performance and streetwear staples across apparel, footwear and accessories that can be mixed and matched to create multiple distinctive looks....

20-Jan-2020
adidas Outdoor’s MYSHELTER Collection Returns for SS20 with Launch Of MYSHELTER RAIN.RDY Parka

Today, adidas Outdoor launches the latest from the MYSHELTER range, the MYSHELTER RAIN.RDY Parka. Designed with insights from one of the world’s rainiest cities, London, the Parka has been created to defy the elements and allow the wearer to live their city lifestyle no matter the weather. Inspired by the classic trench coat, the MYSHELTER RAIN.RDY Parka keeps you dry and comfortable as you navigate rainy days in the city. The long length offers extra coverage for when the wind blows the...

15-Jan-2020
adidas by Stella McCartney reimagines iconic training looks for a new generation

adidas by Stella McCartney continues to push boundaries in performance wear with the Spring/Summer 20 collection. Inspired by the collective of next-generation athletes, the new season apparel reimagines classic performance looks with innovative design. The SS20 collection takes a fresh approach to iconic training looks within two new capsules: Club Collective and Boxfit. Both feature a mix of high-performance training essentials that fuse style and sport seamlessly and designed to support...

15-Jan-2020
adidas Golf Adds Two-Time European Tour Winner Guido Migliozzi to Roster

adidas continues to grow its roster of young standout golfers. Today, adidas Golf announced the signing of European Tour Rookie of the Year finalist Guido Migliozzi to a multi-year contract that includes him wearing adidas apparel, footwear and accessories on the course. Just four months removed from European Tour Qualifying School, the 22-year-old quickly proved his talent by capturing two titles in his rookie season. His maiden victory came at the Magical Kenyan Open, closing with a...

09-Jan-2020
adidas Golf Adds Two-Time PGA Tour Winner Daniel Berger to Roster

adidas is strengthening its young roster of athletes with another proven winner on the PGA Tour. Today, adidas Golf announced the signing of two-time PGA Tour winner Daniel Berger to a multi-year contract that includes him wearing adidas headwear, apparel, footwear and accessories on the course. Berger is no stranger to accolades. In two seasons at Florida State University, Berger was a two-time All-American and selected to the winning 2013 U.S. Palmer Cup team. His decision to turn...

08-Jan-2020
ADIDAS AND THE NHL UNVEIL SPECIAL-EDITION ADIZERO AUTHENTIC PRO JERSEYS FOR THE 2020 HONDA NHL® ALL-STAR GAME, REPRESENTING THE HOST CITY AND ALL 31 TEAMS

Portland, Ore. / New York (January 8, 2020) — adidas and the National Hockey League (NHL) today unveiled the ADIZERO Authentic Pro uniforms for the 2020 Honda NHL® All-Star Game. This year’s jerseys pioneer a revolutionary look by pulling design inspiration from the league’s 31 teams and fusing those elements with the renowned musical scene from the Game’s host city, St. Louis. The NHL’s best players will take the ice championing their team’s crest created with each team’s respective...

03-Jan-2020
adidas reimagines sport with the launch of its all-new women’s collection

adidas kicks off 2020 by inviting the world to reimagine sport, challenging old stereotypes and celebrating movement of all kinds. Inspired by the belief that sport has evolved, the brand's new Spring

02-Jan-2020
adidas launches new line in collaboration with Pokémon

adidas collaborates with Pokémon to launch unique new line inspired by the game’s iconic Pokémon and retro 8 -bit graphics Featur ing both adult and youth styles , the collaboration sees classic adidas tracksuits, t-shirts, pants, shorts, and three types of shoe given a classic gaming refresh The collection will be available to purchase instore and online at adidas.com from today ­ ­ Today, adidas announces its collaborat ion with The Pokémon Company International for a collection celebrat...

13-Dec-2019
adidas and Paul Pogba launch striking new sixth season collection

Featuring a footwear and apparel range, the unique design of the collection is inspired by Pogba’s off-pitch passions Collaboration includes adidas Predator 19+ PP boots in a fresh new colourway The capsule will be available to purchase online and instore from selected retailers from 15 th December adidas and Paul Pogba today revealed their sixth season collection of co-created football footwear and apparel. The latest collection is heavily influenced by Pogba’s life away from the pitch and...

12-Dec-2019
adidas and 032c Explore Futuristic Realism for Latest Collaborative Collection

Inspired by the contemporary fashion industry's current state of flux, the German sportswear brand adidas and the Berlin-based magazine and fashion brand 032c have come together once again to launch a collaborative collection exploring futuristic realism. Drawing on both our increasingly fluid digital culture and our tactile experience of the evolving world today, the collaboration responds to the volatile landscape we inhabit online, in our psyches, and in our physical environment. Speaking...

02-Dec-2019
adidas Golf Brings Iconic Street Culture to the Course with Limited-Edition Apparel Collection

adidas is combining sport and street culture once again, but this time through iconic and versatile products built with the golfer in mind. Today, adidas Golf is introducing a limited-edition capsule – Collection Ø – that will push boundaries on the definition of what performance apparel can look like on the golf course. Designed in collaboration with teams across the adidas network, Collection Ø marks a new beginning for golf style. As golfers are looking for more of a blend across...

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