• 12-FEB-2018

adidas Originals by NEIGHBORHOOD

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- adidas Originals and NEIGHBORHOOD join forces for a SS18 capsule collection -
- The range takes inspiration from motorcycle culture and technical sportswear to pay tribute to the two labels’ roots -
- Accompanying footwear introduces the new NEIGHBORHOOD exclusive Chop Shop NBHD silhouette -

(Herzogenaurach, January 2018) – Continuing their collaborative project, adidas Originals and revered Japanese streetwear label NEIGHBORHOOD join forces for a new capsule collection this season. Bringing NEIGHBORHOOD founder Shinsuke Takazawa’s unparalleled design perspective to a range of street-level sportswear pieces, the range presents pure 3-stripes design in Takazawa’s familiar monochrome aesthetic, in strictly premium constructions.

Inspired by the NEIGHBORHOOD label’s roots in motorcycle and counter culture, the adidas Originals by NEIGHBORHOOD SS18 range reconfigures sportswear design in a more rough and rugged mode. T-shirts, sweats, track pants and outerwear are elevated through razor-sharp assemblage and precise details, rounded off with essential collaborative branding.

Classic pieces like the Game Jersey and Commander Sweat introduce subtle adjustments to familiar sportswear essentials, whilst headline pieces like the Riders Track Jacket and Shorts pay homage to functional motorcycle gear through quilted embroidered details, D-ring hardware and references to the iconic leather biker jacket. Finally, the NH M-51 Jacket combines classic NEIGHBORHOOD treatments, nostalgic references and raw technical sportswear design to create a pure expression of the original adidas Originals by NEIGHBORHOOD ethos.

Accompanying the apparel offer, four exclusive footwear releases bring this same approach to 3-stripes silhouettes old and new. The collaboration’s take on the Gazelle and Iniki Runner silhouette stay true to NEIGHBORHOOD’s blacked-out aesthetic, combining Primeknit constructions with premium suede overlays and co-branded details to create understated approaches to straightforward 3-stripes designs.

At the other end of the scale, a new take on the NMD_R1 is adorned with a striking geometric pattern, as well as a TPU sheet decorated with serrated details, transforming the original NMD model into an entirely new, NEIGHBORHOOD-exclusive silhouette. Finally, the collaboration introduces the Chop Shop NBHD, a brand new silhouette created exclusively for the adidas Originals by NEIGHBORHOOD collaboration, combining a vintage-inspired upper design with a BOOST™ midsole to present Shinsuke Takazawa’s aesthetic in an entirely new light. Viewed in its entirety, the collaboration is arguably the most comprehensive presentation from adidas Originals by NEIGHBORHOOD yet, encapsulating the individual spirit of each brand through the true spirit of collaboration.

General Release -  Saturday February 24th, 2018

Pre-Release NBHD LA - Friday February 23rd, 2018