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14-AUG-2014
adidas Originals by Rita Ora FW14 Black pack - in store 21 August

Slick as streets; supple leathers make a statement with glow-in-the-dark tooling. Flashes of Rita's signature yellow brings out the details against glow-in-the-dark reptile prints on micro-knifed 3-D scaled uppers across reimagined adidas Originals sneaker classics, infusing feet with wild eclecticism.
"The collaboration came about through mutual love and appreciation. I have always been a fan of adidas Originals and respect what they stand for in their fearlessness and originality. I worked very closely with adidas Originals to put a personal touch in every piece with connections to my music, my career and my life. I'm really proud of the collection and beyond excited for my fans to get their hands on it!" says Rita Ora
press release download
contacts
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Fabrizia Degli EspostiBrand Marketing and PR ManagerSouth AfricaFabrizia.Degli.Esposti@adidas.com27 (0)21 442 6200
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