28-Sep-2022
28-Sep-2022
adidas Originals and Pharrell Williams Drop New Fall Colorways of their Premium Basics Collection
Just ahead of the fall season, adidas Originals and Pharrell Williams return to launch an array of new colors of their gender-neutral Humanrace Premium Basics Collection. The FW22 drop features a premium, heavyweight jersey crafted from cotton from Better Cotton, which supports more sustainable cotton farming. Designs are punctuated with the signature puff-print logo execution and large ‘Humanrace’ chest branding on select pieces. The collection comprises the PW Basics Tee, PW Basics Short,...
09-Jun-2022
09-Jun-2022
Comfort as a Catalyst: adidas Launches New Sportswear Capsule, Fronted by Hoyeon, Nia Dennis, Xie Zhenye, and Tua Tagovailoa
Born from sport with comfort at its core, today, adidas drops an all-new sportswear capsule. The collection is inspired by the way the next generation continues to turn tradition on its head with how they move through the world, opting for a fresh comfort-first mindset and rejecting old-world pressures. To get closer to this mindset, adidas reached out to uncover more about the rise of the cosy fit. Nine in ten believe the clothes they wear impact how mentally comfortable they feel2, and...
11-Jan-2021
11-Jan-2021
Celebrating 30 years of Equipment with Special Throwback Collection
In 1991, we introduced the iconic Badge of Sport logo to the world with the launch of our Equipment range. EQT for short, the goal of adidas Equipment was simple: to make the best product for sports. In celebration of the 30-year anniversary of Equipment, we’re bringing it to the fairways with a special collection of EQT footwear and apparel. Focusing on the heritage of providing the best possible equipment for athletes the world over, the EQT collection combines sport-specific and...
28-Aug-2020
28-Aug-2020
I is for IRAK: Reuniting with IRAK NY for Two Bold Takes on The ZX 8000 Silhouette
Continuing the alphabetical celebration of all things ZX, reinterpreting the letter ‘I’ with two ZX 8000 IRAK sneakers. Reuniting for the first time in 12 years, the German sportswear brand and legendary New York City graffiti crew, IRAK, pay tribute to the hustle of downtown culture. Each striking take on the ZX 8000 silhouette serves as an homage to adidas Originals and IRAK’s collaborations in 2007 and 2008 which saw the NYC collective bring bold color-blocked looks to the RMX EQT Support...
16-Jul-2019
16-Jul-2019
adidas Football and Arsenal Reveal 2019/20 Away Kit
- 2019/20 away kit revives the classic ‘bruised banana’ kit with a modern twist - - Striking new design embodies classic ‘90s kit, synonymous with the Arsenal and adidas partnership - - New away kit to be worn on pitch for Arsenal’s first away game against Newcastle on August 11 - adidas Football today unveiled Arsenal’s away kit for the 2019/20 season. Inspired by the iconic Arsenal away strip, the ‘bruised banana’ seen during the early ‘90s, the new jersey celebrates the club’s history...
27-Feb-2019
27-Feb-2019
adidas x Routine Baseball partner to create special edition “Rally Cap” Collection
When you combine baseball culture with superstition and tradition, you find the inspiration for the adidas Baseball x Routine Baseball “Rally Cap” Collection. Centered around the idea of turning a baseball cap inside-out to rally a team and fans for a dramatic, late inning, come-from-behind win, adidas and Routine designers collaborated to create a special edition head-to-toe look, featuring the adidas Icon Bounce cleats and Icon Trainer, 5-Panel cap, hoodie, T-shirt and socks. To bring the...
19-Nov-2014
19-Nov-2014
adidas® Snowboarding Presents Nomad 3 of 3: TransSiberia
Keegan Valaika, Forest Bailey & Friends Venture to Russia & MongoliaIn TransSiberia, the third and final part of adidas Snowboarding's Nomad series, global team riders Keegan Valaika and Forest Bailey
