adidas today announced the signing of one of college football’s biggest stars, Jeremiah Smith, to its growing roster of student-athlete partners.
Smith took college football by storm his freshman year, logging 76 receptions for 1,315 yards and 15 touchdowns, culminating in a win at the National Championship for The Ohio State University. He smashed records for the Buckeyes and beyond, earning first-team All-America honors from USA Today, and was voted the Big Ten Conference's Richter-Howard Wide Receiver of the Year and the Thompson-Randle El Freshman of the Year.
“One of the most memorable moments from last season was losing my black stripe and officially becoming a Buckeye,” says Jeremiah Smith. “Fast forward a year and I’m blessed to be adding three, joining the fastest brand in football. It’s crazy to be partnering with a brand that has such a talented roster of players and that I’ve been wearing since I was a young kid. We’re not done yet.”
Smith will represent the three stripes in a variety of brand marketing campaigns, including in an upcoming campaign alongside one of the best young female athletes in the nation.
“We’re building a roster of collegiate athletes that are writing new chapters, creating legacies and shattering records for their programs and universities,” said Chris McGuire, adidas Vice President of Sports Marketing. “As the face of the next generation of elite football players, Jeremiah has demonstrated an unwavering commitment to the game, making him a perfect fit for our roster of athletes.”
Smith joins an established and growing roster of adidas Football partners including Patrick Mahomes, Travis Hunter, Abdul Carter, Amon-Ra St.Brown, Garrett Wilson, Chris Jones, Trevor Lawrence and Michael Penix Jr.
He also joins Emeka Egbuka and Wilson as Buckeyes on the adidas roster, as well as two members of adidas’ recently announced adizero NIL class – Chris Henry Jr. and Kayden Dixon-Wyatt – who have both committed to play for the Buckeyes.
About adidas
adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach/Germany, the company employs more than 62,000 people across the globe and generated sales of €23.7 billion in 2024. For more information, please visit www.adidas-Group.com.