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debuted-by-singer-tate-mcrae--and-paris-saint-germain-forward-bradley-barcola--we-introduce-the-firs
adidas

Debuted by singer Tate McRae, and Paris Saint-Germain forward Bradley Barcola, we introduce the first model from the new sneaker line Lightblaze, combining comfort and style

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two-time-olympic-gold-medalist-mikaela-shiffrin-makes-history-with-her-100th-world-cup-victory-at-th
adidas

Two-time Olympic gold medalist Mikaela Shiffrin makes history with her 100th World Cup victory at the Sestriere Slalom in Italy

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re-inventing-an-iconic-silhouette--pharrell-william-s-bold-take-on-the-superstar-92-featuring-hip-ho
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Re-inventing an iconic silhouette: Pharrell William’s bold take on the Superstar 92 featuring hip hop duo Clipse

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three-stripes-make-their-first-on-track-appearance-at-bahrain-pre-season-testing
adidas

Three stripes make their first on-track appearance at Bahrain pre-season testing

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getting-gym-ready--adidas-optime-training-gear-tested-at-the-strength-club-event-
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Getting gym-ready: adidas Optime training gear tested at the Strength Club event​

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team-germany-delivers-an-outstanding-performance--with-five-medals-at-the-biathlon-world-championshi
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Team Germany delivers an outstanding performance, with five medals at the Biathlon World Championships in Switzerland

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stepping-into-style--superstar-ii-pop-up-lands-in-taipei-
adidas

Stepping into style: Superstar II pop-up lands in Taipei​

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black-ferns-sevens--michaela-blyde-sets-new-all-time-try-scoring-record-in-victory-over-australia-in
adidas

Black Ferns Sevens’ Michaela Blyde sets new all-time try-scoring record in victory over Australia in Vancouver semi-final

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freerider-ski-star-britta-winans-joins-the-adidas-terrex-team
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Freerider ski star Britta Winans joins the adidas Terrex team

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we-have-revealed-away-kits-for-uefa-women-s-euro-2025-
adidas

We have revealed away kits for UEFA Women’s Euro 2025™

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adidas-football-icon--son-heung-min--shows-his-support-from-the-sidelines-to-young-footballers-in-lo
adidas

adidas football icon, Son Heung-Min, shows his support from the sidelines to young footballers in London as part of the new brand campaign​

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three-stripes-at-nba-all-star-weekend--community--family-affairs-and-new-signature-basketball-drops-
adidas

Three stripes at NBA All-Star weekend: community, family affairs and new signature basketball drops, with a special tribute to the iconic Superstar​

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the-indian-national-cricket-team-show-us-that-we-all-need-someone-to-make-us-believe--you-got-this
adidas

The Indian National Cricket Team show us that we all need someone to make us believe, You Got This

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new-ss25-adidas-by-stella-mccartney-wear-is-designed-for-women-on-the-move--from-stretching-to-inten
adidas

New SS25 adidas by Stella McCartney wear is designed for women on the move, from stretching to intense training​

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badbunny-and-adidasoriginals-revealed-the-ballerina-silhouette-in-a-vibrant-bold-gold
adidas

BadBunny and adidasOriginals revealed the Ballerina silhouette in a vibrant bold gold

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ludvig--berg-s-outstanding-performance-in-adizero-zg-brings-him-the-second-pga-title-
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Ludvig Åberg's outstanding performance in Adizero ZG brings him the second PGA title​

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ruth-croft-and-daniel-jones--ultramarathon-runners--defended-their-titles-at-the-new-zealand-ultra-t
adidas

Ruth Croft and Daniel Jones, ultramarathon runners, defended their titles at the New Zealand Ultra-Trail by UTMB 102km, setting new course records

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new-partnership-for-the-new-season--swedish-athletics-shining-bright-in-yellow-and-three-stripes
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New partnership for the new season: Swedish Athletics shining bright in yellow and three stripes

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this-week-we-unveiled-the-next-chapter-of-global-brand-campaign--which-looks-to-inspire-the-world-of
adidas

This week we unveiled the next chapter of global brand campaign, which looks to inspire the world of sport to help make athletes believe You Got This

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coaching-icon--j-rgen-klopp--reveals-how-coaches--parents--supporters-and-teammates-could-help-encou
adidas

Coaching icon, Jürgen Klopp, reveals how coaches, parents, supporters and teammates could help encourage up to 20 million more athletes to play sport more regularly

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aitana-bonmati-believes-in-the-positive-influence-in-the-wider-circle--as-she-continues-to-build-rel
adidas

Aitana Bonmati believes in the positive influence in the wider circle, as she continues to build relationships with young ballers from her football camp, Campus Aitana

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new-f50-messi--la-vida-rapida--will-be-worn-exclusively-by-leo-and-10-of-the-world-s-top-young-playe
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New F50 Messi ‘La Vida Rapida’ will be worn exclusively by Leo and 10 of the World’s top young players

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adidas-kicks-launched-in-fortnite--first-models-released-last-friday--new-coming-soon
adidas

adidas kicks launched in Fortnite: first models released last Friday, new coming soon

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trinity-rodman-finds-her-sibling-s-support-unstoppable
adidas

Trinity Rodman finds her sibling’s support unstoppable

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