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21-May-2019
adidas unveils evolved Alphaedge 4D, featuring triple white and Parley for the Oceans collaboration

adidas today launches the latest ALPHAEDGE 4D running shoe, as well as a new ALPHAEDGE 4D triple white and ALPHAEDGE 4D Parley for the Oceans update, which all include the revolutionary ADIDAS 4D midsole. ALPHAEDGE 4D features a sport-inspired geometric lattice structure, that provides stability, support and is precisely tuned to offer support and cushioning - the future of performance footwear. For SS19, the ALPHAEDGE 4D range will feature a triple white update. This will be accompanied by...

13-May-2019
adidas Announces Limited-Edition Polo to Celebrate 20-Year Relationship with Sergio Garcia

In 1999, a 19-year-old named Sergio Garcia burst onto the golf scene at the PGA Championship when he hit an eyes-closed shot behind a tree in the final round and jumped his way up the fairway. Today, adidas Golf is commemorating that special moment by offering a throwback limited-edition polo to celebrate the 20-year relationship between Garcia and the brand. The limited-edition polo patterned after the design he wore in 1999 will be available in limited quantities at the adidas flagship...

06-May-2019
adidas Golf Announces Performance Apparel for PGA Championship

CARLSBAD, Calif. – (May 6, 2019) – adidas is preparing two of the top 10 players in the world for the second major of the year. Today, adidas Golf announced the performance apparel for Dustin Johnson and Xander Schauffele that they will wear out at Bethpage Black next week. Coming off a T-2 finish at the Masters, world No. 1 Dustin Johnson looks to do one better in New York. DJ will wear a mix of a heather Ultimate365 polos, mixing in the grays and blues that fans are used to seeing. adidas'...

12-Apr-2019
adidas and Marvel celebrate Basketball’s mightiest Heroes with new footwear collection

adidas Basketball and Marvel announced today that they have joined forces to create a limited-edition ‘Heroes Among Us’ collection led by five new footwear designs. Basketball players, like Super Heroes, have alter-egos. Just as Super Heroes don masks, players don uniforms, and each athlete represents a different power and skill. These unique powers, once assembled, create an unstoppable force of good. With the world watching, these heroes take center stage, placing their teams, their cities...

08-Apr-2019
adidas Golf is calling athletes everywhere to join them on the greatest canvas in sports

If you thought golf was a boring game, adidas wants you to take a second look. Today, adidas Golf is breaking the mold in traditional golf advertising by launching a new 60-second brand campaign video that captures the creativity behind the sport. The video – “Dear Sports” – is a call to all athletes and sports everywhere to join adidas on the course, the greatest canvas in sports. The idea behind “Dear Sports” stems from the nuances that set golf apart from any other sport: The field of...

25-Mar-2019
Three-time NHL® All-Star Nikita Kucherov of the Tampa Bay Lightning joins adidas

adidas today announced a multiyear partnership with three-time NHL® All-Star (2017, 2018, 2019) Nikita Kucherov of the Tampa Bay Lightning. With the new partnership, Kucherov will be featured in a variety of adidas marketing campaigns. “I grew up with the adidas brand both in sport and lifestyle,” said Kucherov. “adidas is known for making the best products for the best athletes in the world. It’s a great honor to be the newest member of the creator sports brand.“ Born in Moscow, Kucherov...

14-Mar-2019
adidas Soccer reveals signing of four-time Champions League winner Isco

adidas soccer today unveiled the latest player to sign for the brand, Francisco Román Alarcón Suárez, commonly known as Isco. The Spanish international and Real Madrid midfielder joins the prolific adidas roster of athletes. Isco joins a strong pool of La Liga talent signed with adidas including Lionel Messi, Gareth Bale, Karim Benzema and Marcelo. Known for his incredible skill with the ball and defense-splitting passes, Isco has the ability to excite crowds around the world and the trophy...

07-Jan-2019
4D

14-Nov-2018
adidas 4D redefines running for your Sport with all-new FW18 ALPHAEDGE 4D

ADIDAS 4D is a revolutionary midsole designed to yield the most intuitive energy return ever experienced in performance footwear Sleek white Primeknit upper, woven using FORGEFIBER technology for...

31-Jul-2018
adidas Golf reveals apparel for 100th PGA Championship

CARLSBAD, Calif. – (July 31, 2018) – The stage is set for the year’s final major. Players will head to the difficult Bellerive Country Club in St. Louis in hopes of raising the Wanamaker Trophy....

11-Jul-2018
adidas’ biggest-ever Running movement United nearly one million runners against marine plastic pollution

Nearly one million runners from all over the world joined adidas and Parley For The Oceans during Run For The Oceans 2018 The activity saw adidas donate $1 million to help fund the Parley Ocean...

04-Jul-2018
adidas adizero range evolves for 2018 Tennis Season

- Introducing the latest adizero Ubersonic 3 shoe for 2018 tennis season – - The next generation of the fast and light flagship model of the adizero range with updated performance features – for...

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