Evans

20-Aug-2020
Arsenal Away jersey for 2020/21 season, inspired by the iconic marble halls of Highbury’s East Stand

Today, adidas reveals the Arsenal away kit for the 2020/21 season, uniting generations of fans with reference to the club’s prolific “Art Deco” period in the 1930/40s. Drawing inspiration from the patterns, colours, and motifs found amongst the iconic East Stand of Highbury and its prestigious marble halls, the away jersey is a literal reference of the marble within it and the podium upon which the statue of iconic former manager, Herbert Chapman rests. Built in 1936, the façade of the East...

20-Feb-2020
Why We Run

Running requires motivation, and that motivation remains unique to each runner. Everyone has their own reason as to why they run and their own targets of how far and fast they want to go. It is once those personal goals are set that individuals come together in efforts to achieve them, and that’s when the most powerful communities form. The Why We Run global study was commissioned by adidas, looking into these running communities in efforts to understand the different motivators of 6000...

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