01-Aug-2022
01-Aug-2022
adidas unite with Thebe Magugu in FW22 for first collection inspired by African heritage, inclusivity and kinship
The adidas x Thebe Magugu collection features vibrant and expressive sport and style designs that celebrate community, heritage, and identity, inspired by the South African designer's upbringing Powered by adidas and Thebe’s passion for inclusivity, this function-meets-fashion female collection includes modesty swimwear, inclusive sizing in sizes XL to 4XL and gender-neutral pieces Each performance piece in the collection features leading performance technology made in part with recycled...
27-Feb-2019
27-Feb-2019
adidas announces multi-year partnerships with top NFL prospects
adidas Football Introduces the 2019 adizero 40 and adizero 8.0 PK Cleats The top prospects for the 2019 NFL Draft are taking over Indianapolis, Ind. this week and today adidas announced new multi-year partnerships with Marquise Brown, WR from Oklahoma and Hakeem Butler, WR from Iowa State. Marquise “Hollywood” Brown was a first-team All-American and first-team All-Big-12 in in 2018, finishing the season among the nation's Top-10 in receiving yards (1,318) with 75 reception and 10 receiving...
27-Mar-2018
27-Mar-2018
adidas Running releases the next generation of the AlphaBOUNCE Beyond
Herzogenaurach, March 27, 2018 – Today, adidas Running released the evolved AlphaBOUNCE Beyond , a silhouette built to enable athletes to break beyond their potential and experience limitless performance. Fusing progressive design, leading functionality and aesthetics, the silhouette is designed for athletes who dominate the game and use running as a training tool to become the best on the field. To celebrate this and challenge the Alpha athlete to incorporate more running into their...
01-Mar-2018
01-Mar-2018
adidas by Stella McCartney launches Spring/Summer 2018 collection with Hologram workout sessions in New York
On March 1st, adidas by Stella McCartney introduces Hologram workout sessions, an experiential showcase bringing new mission LESS IMPACT = MORE POWER to exhilarating heights. Hosted at Manhattan's Bandier store, the event will celebrate the brand's most environmentally-friendly collection to date with virtual reality, holograms and immersive experiences. "At the heart of my collaboration with adidas is an ambition to make a difference in a meaningful way. As a global brand, we have a...
