26-Sep-2022
26-Sep-2022
Swim for All − adidas and SOUL CAP Announce Partnership to Make Swimming More Accessible
The adidas x SOUL CAP partnership aims to promote greater diversity and inclusivity in the world of swimming, by helping to break down social barriers in the sport. The debut swim cap has been designed for people with long or voluminous hair in a range of sizes, for adults and children, in an exclusive linen green colorway. The adidas x SOUL CAP swim cap will be available at adidas.com and via the adidas app from Sept 1 2022. Today, adidas announces its first swim cap made in partnership...
01-Aug-2022
01-Aug-2022
adidas unite with Thebe Magugu in FW22 for first collection inspired by African heritage, inclusivity and kinship
The adidas x Thebe Magugu collection features vibrant and expressive sport and style designs that celebrate community, heritage, and identity, inspired by the South African designer's upbringing Powered by adidas and Thebe’s passion for inclusivity, this function-meets-fashion female collection includes modesty swimwear, inclusive sizing in sizes XL to 4XL and gender-neutral pieces Each performance piece in the collection features leading performance technology made in part with recycled...
