17-Jan-2020
17-Jan-2020
adidas Originals and White Mountaineering unveil their take on the LXCON
For SS20, adidas teams up with one of its most enduring partners, White Mountaineering. It is a partnership defined by a progressive, sportswear-inspired design with a functional, fashion-oriented edge Debuting during Paris Fashion week in June 2019, the outdoors-influenced Japanese fashion brand presented a natural follow-up to their FW19 take on the adidas Nite Jogger in the form of a new adidas LXCON In presenting two distinctive colorways and a host of subtle design flourishes, the...
08-May-2019
08-May-2019
adidas TERREX x White Mountaineering come together for second collection
Founded in Tokyo in 2006, White Mountaineering is the brand of Japanese designer Yosuke Aizawa. Taking the great outdoors as inspiration, Aizawa and his team use functional, high-performance textiles and design details as a springboard for fashion-forward collections that blur the boundaries between urban and outdoor wear. These qualities make the brand a natural fit for adidas TERREX, which exists to inspire those who shape their own path in the outdoors. Whether in climbing, trail running,...