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03-Jul-2019
adidas Baseball Celebrates All-Stars with Special-Edition "Iced Out" Pack

adidas Baseball today introduces the special edition "Iced Out" Pack, which will make its on-field debut at the 2019 MLB All-Star festivities July 8-9, in Cleveland, OH. Engineered for performance and designed for style, the "Iced Out" pack is inspired by an All-Star caliber athlete who takes the field with emotions in check, laser-focused and ice in his veins to stay calm under pressure. Generating a frozen effect, the "Iced Out" pack features a blend of white, grey, and ice-blue colorways...

01-May-2019
adidas Partners with Little League® Baseball and Softball

Little League® Baseball and Softball and adidas today proudly announced a multi-year partnership in which the Portland, Ore., based company will be the official uniform, footwear and coaches apparel supplier for the Little League World Series (LLWS) and an Official Sponsor of Little League. Beginning this season, adidas will design and create all official on-field uniforms for all seven of the Little League World Series events throughout the United States. Additionally, adidas will outfit...

29-Mar-2019
adidas introduces the 2019 adizero & icon "Charged Up” cleats for opening day

MLB’s top players are 100% charged up and ready for Opening Day. To match the excitement, anticipation and energy for the start of the new season, adidas Baseball today introduces the “Charged Up” Collection, featuring the 2019 adizero Afterburner 6 and Icon V cleats. With inspiration taken from the innovation, craftsmanship and exceptional materials found in new tech devices, adidas created a new generation of sneaker cleats for the ultimate fit, feel and fastest performance. Like the clean...

19-Mar-2019
World series champion & MLB all-star Alex Bregman of the Houston Astros joins adidas family

adidas today announced a multiyear partnership with World Series Champion (2017) and All-Star (2018) shortstop Alex Bregman of the Houston Astros. A true 5-tool player from Albuquerque, N.M., Bregman will be featured in upcoming adidas brand marketing campaigns and collaborate on the creation of future adidas baseball products. “adidas is both an inspirational and aspirational brand. I love how they challenge the status quo, embrace and empower creativity, and how they live at the...

02-Feb-2019
adidas announces multi-year partnership with football coach Dr. Jen Welter

- Creators Unite: adidas and Dr. Jen Welter Partner to Break Barriers - - adidas Football Creates the First Digitally-Crafted Women’s Football Cleat at SPEEDFACTORY USA - adidas announced a multi-year partnership with Dr. Jen Welter , the first female NFL coach and newly named Defensive Specialist Coach for the Atlanta Legends in the Alliance of American Football (AAF). Today adidas and Coach Welter kicked off the first girls’ flag football camp in Atlanta , as part of a series that adidas...

01-Feb-2019
Philadelphia Flyers, Pittsburgh Penguins, NHL & adidas Unveil 2019 Coors Light Stadium Series™ Jerseys

The Philadelphia Flyers ® , Pittsburgh Penguins ® , National Hockey League (NHL ® ) and adidas today unveiled the new adidas ADIZERO Authentic NHL jerseys for the 2019 Coors Light NHL Stadium Seriesä. Specifically designed for this game, the special-edition uniforms will make their on-ice debut when the Penguins take on the Flyers outdoors at Lincoln Financial Field ® , home of the NFL's Philadelphia Eagles, on Saturday, Feb. 23. The game will be broadcast at 8 p.m. ET on NBC in the United...

05-Nov-2018
adidas & EA SPORTS™ unveil all-new Digital 6 Jerseys for Hockey’s Original six teams in NHL® 19

adidas and EA SPORTS™ have teamed up to create something special and completely new for hockey fans. The oldest National Hockey League (NHL) teams, in the newest format. The most storied franchises, writing a whole new chapter. The Original Six, making history again with the introduction of all-new Digital 6 jerseys in EA SPORTS NHL® 19 . Digitally crafted, these original designs were created through a unique, first-ever collaboration between adidas, EA SPORTS and the Original Six NHL teams...

11-Jul-2018
Da Beauty League and adidas partner for 2018 Summer Season

Proof that there is no off-season in hockey, Da Beauty League returns to Braemar Arena for a third season from July 11 - August 22 to showcase a fast-paced and creative style of play. Today, Da Beauty League and adidas proudly announced a new partnership in which the Portland, Ore., based company will be the official hockey brand of the for the league’s 2018 summer season. “As the creator sports brand, we seek to inspire through our products, our athletes, our style, and in communities, and...

10-Jul-2018
adidas unveils special edition Nations Pack for the 2018 MLB® All-Star game

adidas today unveiled the special edition Nations Pack, featuring the adizero Afterburner cleat, Icon cleat and Icon trainer, designed specifically for the 2018 Major League Baseball® (MLB) All-Star Game in Washington, D.C. MLB All-Stars Aaron Judge, Luis Severino and Aroldis Chapman (New York Yankees), J.D. Martinez and Chris Sale (Boston Red Sox), Edwin Diaz (Seattle Mariners), Joe Jimenez (Detroit Tigers) and Sean Doolittle (Washington Nationals) will debut the special edition cleats when...

18-Dec-2017
P.K. SUBBAN joins adidas family

PORTLAND, Ore. (December 18, 2018) – adidas today proudly announced a multiyear partnership with one of the National Hockey League’s top defenseman, 2-time NHL All-Star, 2013 Norris Trophy Winner...

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