France

08-Mar-2020
Funding The Future Of Women Entrepreneurs In The Sports Industry

Many of the world’s most innovative companies were founded and led by women, but in 2020 women entrepreneurs across the globe are still facing their biggest barrier to entry: opportunity. That’s why this International Women’s Day, adidas announces a new partnership with iFundWomen to help budding entrepreneurs turn their ideas into action, with the aim of creating a more inclusive future for females in the sports industry. SINCE DAY ONE, IFUNDWOMEN’S MISSION HAS BEEN TO EMPOWER WOMEN TO...

27-Sep-2018
adidas by Pharrell Williams SolarHu — Fall/Winter 2018

Zaragoza, 25 de septiembre de 2018 – África y su gran tradición de carreras de larga distancia han sido la gran inspiración de Pharrel Williams para diseñar las nuevas SolarHu. La silueta combina...

20-Dec-2017
adidas Invites the World to Create in New Global Campaign

Twenty-Five Groundbreaking adidas Icons Invite Athletes Everywhere to Stand Up and Shape the Future of Sport Culture Portland, Ore., Dec. 20, 2017 – At the forefront of change are the people obsessed with progress: Creators. Those who have a bias for action, who flip the script and break boundaries are the ones who influence how things are done on the field, track, court, stage or street. With a single unexpected act, Creators can inspire others to invent and shape the world around them....

01-Jun-2017
KANYE WEST and adidas announce the return of YEEZY BOOST 350 V2 WHITE / CORE BLACK / RED

JUNE 2017 – KANYE WEST and adidas announce the return of YEEZY BOOST 350 V2 White / Core Black / Red, available on adidas.com/YEEZY, select adidas retail and partner locations, and on YEEZY.SUPPLY on Saturday, June 24 th , 2017. This YEEZY BOOST 350 V2 features an upper composed of white and black Primeknit with a subtle contrasting off white streak, mirrored ‘SPLY-350’ mark, distinct center stitching, and heel tab. A semi-translucent rubber outsole and TPU sidewalls create a striking effect...

17-Sep-2015
The #ForceOfBlack rolls into London

adidas celebrated the All Blacks arrival to London with an all-day activation. Fans were challenged to take on the #ForceofBlack and were given the chance to meet some of the best rugby players in...

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