24-May-2022
24-May-2022
adidas Introduces the Official Match Ball of the UEFA Champions League Final
Today, adidas reveals the Official Match Ball for the 2022 UEFA Champions League final set to take place in Paris, 28th May. Using one of sport’s biggest stages as an opportunity to unite the world in a global message of peace, the ball - inscribed with the words ‘мир | PEACE’ – will not be available for retail. Instead, the match ball will be auctioned after the game with the proceeds going to UNHCR, the UN Refugee Agency, to help protect people forced to flee their homes because of...
03-Feb-2022
03-Feb-2022
Y-3 Launches Chapter 1 of its Spring/Summer 2022 Collection
Y-3 returns for the first chapter of its Spring/Summer 2022 collection. Serving as part of the inimitable brand’s 20th anniversary celebrations, Chapter 1 represents the first foray into a year long thematic exploration of Y-3’s past, present, and future – boldly dubbed “20 Years: Re-Coded”. Looking back on key moments, designs, materials, and silhouettes from the brand’s history, Y-3 reimagines its own identity for tomorrow. Never ones for passive sentimentality adidas and Yohji Yamamoto’s...
31-Jan-2022
31-Jan-2022
PREDATOR EDGE PORTRAIT: WENDIE RENARD
BY AMIE CRIPPS, VERSUS Wendie Renard is a household name in France, but her reputation for being arguably the best defender of her generation knows no bounds. Standing at 6ft2in tall, she is quite literally - and figuratively - head and shoulders above the rest. Her trophy cabinet proves it: 14 Division 1 Féminine titles. Nine Coup de France and seven Champions League titles. Not to mention the two Cyprus Cups as well as the SheBelieves Cup she’s won for Les Bleus. Renard was born to win,...
21-Jan-2020
21-Jan-2020
Predator 20 Mutator - Introducing New Demonskin Technology
adidas today reveals Predator 20 Mutator with DEMONSKIN, an all-new technology developed to enhance grip on the ball and maximise control. DEMONSKIN is a new breakthrough technology for adidas Football, made up of a textured spike layer on the Predator 20 Mutator upper. Informed by years of data-based research and testing, DEMONSKIN is the result of a computer algorithm being used to create an entirely new interface between boot and ball. DEMONSKIN spikes have been deliberately crafted to...
05-Mar-2019
05-Mar-2019
adidas celebrates 25 years of the Predator
adidas Soccer today launched the 25 Years of Predator Pack. A range of boots and apparel inspired by two of their most iconic footballers - David Beckham and Zinedine Zidane. Beckham and Zidane have each been given an Archive Pack that references an iconic boot from their careers. Zidane’s ’98 Accelerators have been given a refreshed look and pay homage to his Ballon d’Or success in 1998 with a gold K-leather upper with blue, red and white. The re-released Accelerators will come with four...
