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02-Dec-2019
adidas unveils special-edition Real Madrid jersey with EA SPORTS™ FIFA 20

Celebrating one of the world’s most decorated clubs, the jersey’s design is made up of ultra realistic gold confetti detailed against a bold midnight black base The jersey will be available to purchase in store and online at adidas.com from today, in addition featuring in EA SPORTS™ FIFA 20 from 4 th December adidas today reveals a special-edition jersey for Real Madrid in collaboration with EA SPORTS ™ FIFA 20, featuring a regal design that celebrates the illustrious history of the club....

26-Oct-2019
adidas Football reveals Encryption Pack

adidas today reveals Encryption Pack – an understated grey and green colour up for Predator, NEMEZIZ, X and COPA. Individual camouflage designs have been crafted for each boot, juxtaposed against a matte finish to create a sleek and unique pattern for each silo: NEMEZIZ 19 features a matte grey colouring with an all over camouflage pattern on the boot; made up of a variety of light and dark grey shades, with the three stripes in a solar orange to pop against the muted background. X 19 has...

29-Jul-2019
adidas and Real Madrid reveal third kit for 2019/20

The newest kit is inspired by innovation and technology The intense green symbolizes this forward-thinking vision adidas Soccer and Real Madrid C.F today released the third kit for the 2019/2020 season. The jersey is inspired by technology and evolution, with the club’s innovative development of the Santiago Bernabéu as the focal point. The ability of Real Madrid to go beyond and innovate against their competitors is a crucial part of their history, and this season will be no different. For...

31-Jul-2018
adidas Golf reveals apparel for 100th PGA Championship

CARLSBAD, Calif. – (July 31, 2018) – The stage is set for the year’s final major. Players will head to the difficult Bellerive Country Club in St. Louis in hopes of raising the Wanamaker Trophy....

27-Mar-2018
adidas Running releases the next generation of the AlphaBOUNCE Beyond

Herzogenaurach, March 27, 2018 – Today, adidas Running released the evolved AlphaBOUNCE Beyond , a silhouette built to enable athletes to break beyond their potential and experience limitless performance. Fusing progressive design, leading functionality and aesthetics, the silhouette is designed for athletes who dominate the game and use running as a training tool to become the best on the field. To celebrate this and challenge the Alpha athlete to incorporate more running into their...

13-Feb-2017
adidas unveils Welsh Dragon-Inspired official match Ball for the UEFA Champions League Knock out stages and final

With the UEFA Champions League returning for its crucial final stages, adidas today unveiled the Official Match Ball that will be used as Europe’s best teams compete for the trophy. Celebrating the nation of Wales, which will host this year’s final, the ball’s unique design features a striking dragon print – inspired by the national emblem, which famously features prominently on the Welsh flag. The adidas team, who travelled to Cardiff as part of the design process, drew inspiration from the...

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