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09-May-2019
adidas Outdoor announces partnership with 1Climb to give 100,000 kids their first climb in life

Living up the company belief that sport has the power to change lives, adidas Outdoor is proud to announce a new partnership with 1Climb, a non-profit organization co-founded by world-renowned climber Kevin Jorgeson. Bringing the outdoors into the city, this partnership is dedicated to empowering young people’s lives through the sport of climbing. Ultimately this will enable 1Climb to install 10 new permanent climbing walls in Boys and Girls Clubs across the United States. For Kevin, there...

06-May-2019
adidas Golf Announces Performance Apparel for PGA Championship

CARLSBAD, Calif. – (May 6, 2019) – adidas is preparing two of the top 10 players in the world for the second major of the year. Today, adidas Golf announced the performance apparel for Dustin Johnson and Xander Schauffele that they will wear out at Bethpage Black next week. Coming off a T-2 finish at the Masters, world No. 1 Dustin Johnson looks to do one better in New York. DJ will wear a mix of a heather Ultimate365 polos, mixing in the grays and blues that fans are used to seeing. adidas'...

01-May-2019
adidas Partners with Little League® Baseball and Softball

Little League® Baseball and Softball and adidas today proudly announced a multi-year partnership in which the Portland, Ore., based company will be the official uniform, footwear and coaches apparel supplier for the Little League World Series (LLWS) and an Official Sponsor of Little League. Beginning this season, adidas will design and create all official on-field uniforms for all seven of the Little League World Series events throughout the United States. Additionally, adidas will outfit...

26-Apr-2019
adidas Consortium x NYC'S Alife team up to release Nizza-Hi Silhoutte

Since it first came into being, adidas Consortium has been committed to bringing together partners, retailers and collectives who exemplify a unique, fearless approach to collaboration. Each new partnership offers up a creative new take on the iconic styles that adidas has developed over the decades. In doing so they shine an entirely new light on the sportswear brand’s high-performance technologies and commitment to craftsmanship. This season, Alife , a long-term member of the adidas...

18-Apr-2019
Donald Glover and adidas Originals officially launch Donald Glover Presents

adidas Originals and Donald Glover officially launch Donald Glover Presents, revealing the fruits of a creative relationship that began in September 2018. With storytelling at the heart of the partnership, Glover and adidas Originals unveiled a range of new product offerings alongside the premiere of a series of short films. Donald Glover Presents reimagines three classic adidas styles, the Nizza, the Continental 80, and the Lacombe, in subtle, tone-on-tone white canvas. With a focus on the...

16-Apr-2019
adidas Consortium x A Ma Maniére release new silhouette

A Ma Maniére is the jewel in the crown of retail trailblazer James Whitner, a Pittsburgh native whose multiple stores show an inspiring commitment to celebrating cutting-edge style in cities far removed from the likes of Los Angeles and New York. Translating from the French as ‘My Way’, A Ma Maniére opened the doors of its first store in Atlanta, Georgia. Boasting the most considered selection of sneakers and most uncompromising high-end apparel, it quickly established itself as a go-to...

10-Apr-2019
adidas & Premier Lacrosse League (PLL) announce groundbreaking partnership

The Premier Lacrosse League (PLL) announced today a historic multi-year partnership in which adidas will become the official athletic footwear and apparel brand for the league ahead of its debut season later this year. “adidas is demonstrating a powerful commitment to lacrosse - shaping our future and expanding the game’s global popularity,” says Paul Rabil, Co-Founder and Chief Strategy Officer of PLL. “This is a seismic event in the history of lacrosse. A first-of-its-kind partnership with...

04-Apr-2019
adidas and Beyoncé announce Iconic partnership

adidas and Beyoncé have announced a multi-layered partnership that will include inspiring and empowering the next generation of creators, driving positive change in the world through sport, and identifying new business opportunities. “This is the partnership of a lifetime for me,” said Beyoncé. “adidas has had tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth and social responsibility at the forefront of business. I look forward to...

01-Apr-2019
The Nite Jogger Silhouette returns to shine a light on night time creators

adidas Originals offers up new iterations of the Nite Jogger model this month, reinterpreting the iconic road running sneaker through another unmissable aesthetic update. The reflective silhouette returns to stake its claim as an essential for any night time creator, backed with a campaign created by a global network of artists working in their fields of expertise. With music by electronic duo Mount Kimbie, British artist and filmmaker Frank Lebon directed the campaign film as a poetic ode...

29-Mar-2019
adidas introduces the 2019 adizero & icon "Charged Up” cleats for opening day

MLB’s top players are 100% charged up and ready for Opening Day. To match the excitement, anticipation and energy for the start of the new season, adidas Baseball today introduces the “Charged Up” Collection, featuring the 2019 adizero Afterburner 6 and Icon V cleats. With inspiration taken from the innovation, craftsmanship and exceptional materials found in new tech devices, adidas created a new generation of sneaker cleats for the ultimate fit, feel and fastest performance. Like the clean...

25-Mar-2019
Nite Jogger returns with a new city inspired pack

This month, adidas Originals presents a new chapter in the Nite Jogger footwear range. The six-model release sees the reflective silhouette rendered in a set of distinct colorways, inspired by the vibrant lights that illuminate urban streets at night. Each shoe in the series features unique accents, celebrating the thriving non-stop creative culture that has come to define the six different cities across the globe. Drawing heavily on the constantly evolving, always-on nature of city life,...

19-Mar-2019
World series champion & MLB all-star Alex Bregman of the Houston Astros joins adidas family

adidas today announced a multiyear partnership with World Series Champion (2017) and All-Star (2018) shortstop Alex Bregman of the Houston Astros. A true 5-tool player from Albuquerque, N.M., Bregman will be featured in upcoming adidas brand marketing campaigns and collaborate on the creation of future adidas baseball products. “adidas is both an inspirational and aspirational brand. I love how they challenge the status quo, embrace and empower creativity, and how they live at the...

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