01-Jun-2022
01-Jun-2022
Designed for Speed – adidas Announces Arrival of Latest Addition to Record-Breaking Adizero Range: The Adizero Adios Pro 3
Today, adidas unveils the latest addition to its record-breaking Adizero franchise* – the Adizero Adios Pro 3. The newest addition to the iconic Adizero range, the Adizero Adios Pro 3 is a true testament to the brand’s continued dedication to elevate the performance of runners by helping them push the boundaries of what is possible. What started with Peres Jepchirchir’s world record win – breaking the half marathon world record in the Adizero Adios Pro 1 in Prague in 2020 – continues now...
29-Nov-2020
29-Nov-2020
Announcing Ninja Collaborative “Embrace The Grind” Collection
Last year Ninja made history when he was announced as adidas’ first ever eSports athlete. Today, the global superstar steps forward with a collaborative footwear and apparel collection inspired by the notion that the challenges you face are all part of the journey to becoming better. Honing in on the building blocks of Ninja’s identity, the collection encourages the wearer to never settle and Embrace The Grind in order to work towards their goals. For his latest collaborative collection with...
25-Jun-2020
25-Jun-2020
ADIZERO ADIOS PRO: CREATED BY AND FOR RECORD BREAKERS
The story of the adizero franchise began in Berlin on 28 September, 2008, when Haile Gebrselassie shattered his own marathon world record and became the first person to break the 2:04hr barrier with adizero adios 1. Today, we are introducing the newest member of the award-winning and record breaking adizero family. The adizero adios Pro. Training across three continents, elite athletes 1 - including Joyciline Jepkosgei and Rhonex Kipruto - gave iterative feedback to develop prototypes and...
28-May-2020
28-May-2020
WHAT IF A SHOE COULD DECREASE YOUR CARBON FOOTPRINT?
We have always believed in the power and positive impact of coming together as one team. These past months have reaffirmed that. As we look ahead to what comes next, we have not lost sight of reimagining what’s possible for all of us, as we remain committed to tackling hard-hitting issues head-on – for all of our teammates and our planet. The stat that has us doing more than just talking is that the footwear industry emits 700M metric tons of carbon dioxide, every year 1 . Taken to a...
