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14-Mar-2019
adidas Soccer reveals signing of four-time Champions League winner Isco

adidas soccer today unveiled the latest player to sign for the brand, Francisco Román Alarcón Suárez, commonly known as Isco. The Spanish international and Real Madrid midfielder joins the prolific adidas roster of athletes. Isco joins a strong pool of La Liga talent signed with adidas including Lionel Messi, Gareth Bale, Karim Benzema and Marcelo. Known for his incredible skill with the ball and defense-splitting passes, Isco has the ability to excite crowds around the world and the trophy...

05-Mar-2019
adidas celebrates 25 years of the Predator

adidas Soccer today launched the 25 Years of Predator Pack. A range of boots and apparel inspired by two of their most iconic footballers - David Beckham and Zinedine Zidane. Beckham and Zidane have each been given an Archive Pack that references an iconic boot from their careers. Zidane’s ’98 Accelerators have been given a refreshed look and pay homage to his Ballon d’Or success in 1998 with a gold K-leather upper with blue, red and white. The re-released Accelerators will come with four...

28-Dec-2018
adidas Unveils the 2019 adizero 8.0, Freak Ultra & Primeknit A1 Football Uniforms for the 2019 All-American Bowl

adidas Football today unveiled the 2019 adizero 8.0, Freak Ultra and Primeknit A1 Football Uniforms for the 2019 All-American Bowl on Saturday, January 5 th , at 1pm EST on NBC. The game features 100 of the best high school players in country in an annual East vs. West matchup every January in San Antonio’s Alamodome. Videogames can have bugs, anomalies, glitches, unlocked achievements and even cheat codes that can have a jaw-dropping effect on gameplay. Those same types of things can happen...

27-Dec-2018
Donovan Mitchell selects aspiring sports writers from his High School to exclusively reveal his first adidas signature shoe, the D.O.N. Issue #1

Donovan Mitchell Selects Aspiring Sports Writers from His High School to Exclusively Reveal His First adidas Signature Shoe Portland, ORE., December 27 – adidas Basketball today revealed a preview of the first signature shoe for NBA stand-out Donovan Mitchell, the D.O.N. Issue #1. To celebrate his momentous journey from young player to starting shooting guard and disrupt the traditional sneaker tease, adidas and Mitchell worked with his alma mater, Greenwich Country Day School in Greenwich,...

03-Oct-2018
Real Madrid CF

31-Jul-2018
adidas Golf reveals apparel for 100th PGA Championship

CARLSBAD, Calif. – (July 31, 2018) – The stage is set for the year’s final major. Players will head to the difficult Bellerive Country Club in St. Louis in hopes of raising the Wanamaker Trophy....

27-Mar-2018
adidas Running releases the next generation of the AlphaBOUNCE Beyond

Herzogenaurach, March 27, 2018 – Today, adidas Running released the evolved AlphaBOUNCE Beyond , a silhouette built to enable athletes to break beyond their potential and experience limitless performance. Fusing progressive design, leading functionality and aesthetics, the silhouette is designed for athletes who dominate the game and use running as a training tool to become the best on the field. To celebrate this and challenge the Alpha athlete to incorporate more running into their...

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