02-Dec-2021
02-Dec-2021
GOING THE DISTANCE: THE ADIDAS ADISTAR RUNNING SHOE SHOWCASES THE ART AND SCIENCE OF THE LONG, SLOW RUN
Today, adidas Running unveils the adidas Adistar – designed to help runners go beyond what they thought was possible and take on their longest runs yet. Inspired by the idea of perpetual motion and tested over 4,500 km, the adidas Adistar offers a package of support and protection combined with a consistent rocking motion that creates a rhythmic flow from stride to stride. INSPIRED BY THE IDEA OF PERPETUAL MOTION Designed to strike soft and push forward from the first step to the distant...
02-Jul-2018
02-Jul-2018
adidas Running Launches Brand-new AlphaBOUNCE Instinct, designed to give Athletes an Edge in their Sport
Features Adaptive Torsion System in s-curve pattern, made with BOUNCE, designed to provide maximum cushion and comfort without sacrificing the foot’s natural movement Versatile functionality...
11-Apr-2018
11-Apr-2018
adidas Running and Marc Ter Stegen unveil the limited edition UltraBoost Parley
Herzogenaurach, April 11, 2018 – As part of its long-standing partnership with environmental collaboration network, Parley for the Oceans , adidas Running and FC Barcelona goalkeeper Marcter Stegen have revealed a limited release UltraBOOST Parley silhouette to continue raising awareness for the threat of marine plastic pollution. Inspired by the dark blues and greens of the urban harbor, the UltraBOOST Parley and UltraBOOSTX Parley silhouettes fuse performance-oriented footwear technology...
23-Feb-2018
23-Feb-2018
adidas Running set fast free by making BOOST Light available for consumers for the first time ever with the adidas ADIZERO SUB2
Herzogenaurach/Tokyo, February 23rd, 2018: One year after running the fastest marathon time ever recorded on Japanese soil, adidas athlete Wilson Kipsang returns to Tokyo with hopes of breaking his own course record wearing the elite adidas adizero Sub2 . To celebrate the silhouette being made widely available for the first time ever, Wilson will hand over the cutting-edge race-day-only shoes to the fastest adidas Runners racers after completing the 2018 marathon. Engineered specifically for...
16-Jan-2018
16-Jan-2018
adidas Running launches ‘RUN THE GAME’ campaign featuring The AlphaBOUNCE Beyond
As part of its new ‘RUN THE GAME’ campaign, adidas has launched the AlphaBOUNCE Beyond – a shoe designed to celebrate athletes who use running as a tool to dominate their sport. ‘RUN THE GAME’ reflects the intersection of sport and culture, allowing players to remain in the zone throughout their training programme no matter the location, be it on the track, in the training room, hallway or streets. Through incorporating design elements into the shoe such as engineered mesh and a BOUNCE...
22-Sep-2017
22-Sep-2017
adidas’ fastest long-distance runners to compete in a limited edition update of the adidas adizero Sub2 at Berlin marathon
adidas Running has today unveiled a limited edition update of its adidas adizero Sub2 racing shoes and the continuation of a journey which started with the first release at the beginning of the year. After racing to victory in February in Tokyo in adizero Sub2, Kenyan Wilson Kipsang will again attempt to break the boundaries in distance running in Berlin. With a strong history of marathon success including owning four world records, adizero is adidas’ fast franchise, and now, with years of...
18-Nov-2016
18-Nov-2016
adidas unveils Futurecraft Biofabric - World's first performance shoe made from Biosteel fiber
adidas has today (Thursday 17 November 2016) unveiled the world’s first performance shoe made using Biosteel® fiber – a replication of natural silk – at the Biofabricate Conference in New York. The adidas Futurecraft Biofabric prototype shoe features an upper made from 100% Biosteel® fibers, a nature-based and completely biodegradable high performance fiber, developed by the German biotech company, AMSilk. The material offers a unique combination of properties that are crucial in...
