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25-Nov-2019
Prada and adidas Unveil the First Release of Their Partnership

A partnership to begin a partnership. The first release - Prada for adidas Limited Edition - is an homage to adidas, championing an emblematic adidas Originals shoe - the Superstar sneaker, originally launched in 1969 and still a lynchpin of adidas Originals style. It also introduces a new bag silhouette, the Prada Bowling bag for adidas, which echoes the Prada Bowling bag as well as the adidas gym bag, in and of itself referencing the world of sports, a style that serves to illustrate the...

12-Sep-2019
adidas inspires Self-expression in Sport with New Varsity-style Jacket

adidas unveils the VRCT jacket, a fresh take on the classic varsity look that celebrates team pride and self-expression. Paying homage to the traditional letterman jacket, VRCT features a customizable patch that invites athletes to show the world who they are. Designed to be worn before and after training, VRCT takes reworks an iconic design for a classic bomber aesthetic with a sleek, modern fit. Featuring flexible, lightweight material, the jacket offers maximum freedom of movement, while...

19-Aug-2019
adidas Originals presents the 'REVEAL YOUR VOICE' Apparel Collection

Inspired by the spirit of expression and authenticity; adidas Originals presents R.Y.V., a new apparel range for 2019. Rooted in the legacy of adidas sportswear and its impact on contemporary trends, the R.Y.V. apparel collection offers a range of staple adidas Originals pieces, reimagined with modern cuts and graphic elements. Designed for men and women, each piece takes an imprint of the classic 3-Stripes mark aesthetic and translates it into a new, revitalized context. For men, a range of...

05-Jul-2019
adidas by Stella McCartney debuts performance apparel prototypes in continued push to create a more sustainable future for sport

Today adidas makes strides in the continued drive to solve the problem of product waste with the introduction of two new apparel innovations within adidas by Stella McCartney – the first 100% recyclable hoodie created from garment waste with NuCycl TM fiber by Evrnu and a tennis dress created with Microsilk™ and cellulose blended yarn. With the world producing an estimated 92 million tonnes of textile waste every year1, adidas by Stella McCartney and partners are helping turn this problem...

27-Jun-2019
Daniëlle Cathari releases her fourth collection with adidas Originals

In the next chapter of adidas Originals’ ongoing collaboration with Amsterdam-based designer Daniëlle Cathari, the brand introduces new sizing options with an evolved deconstructed silhouette and reworked signatures, emphasizing mature, tailored elements while maintaining the effortless style and sporty fabrics of Cathari’s previous collections. Featuring different outfits matched in an unexpected way, Cathari’s Fall/Winter 2019 collection plays off a series of contrasts – hyper-feminine vs....

26-Jun-2019
adidas X Marvel Launch Donovan Mitchell’s First Signature Shoe

D.O.N. ISSUE #1 arrives in a series of Super Hero-inspired colorways Today, adidas formally introduced Utah Jazz star Donovan Mitchell’s first signature sneaker, D.O.N. Issue #1. The new silhouette focuses on supporting his unmatched vertical leap and speed while paying tribute to Mitchell’s nickname through a collection of four Marvel Super Hero colorways, set to release July 1. Just as many Super Heroes have to overcome their own adversity, Mitchell’s unconventional path to the NBA...

25-Mar-2019
adidas Originals revives the P.O.D. S3.1 with new materials and colors

adidas Originals’ P.O.D. S3.1 silhouette receives a new material and color treatment this month, pushing the shoe’s fearless blend of footwear tech even further forward. For its latest release, the P.O.D. S3.1 model features an adaptive Primeknit construction across the upper, bolstered by suede overlay details including the lace panel and 3-stripe mark. The shoe’s black upper is then accented with bungee elastic details on the heel and tongue, placed atop the shoe’s distinctive split...

11-Mar-2019
adidas Golf infuses Climacool Tech to Ultimate365 Polo Line

As the weather starts to heat up, golfers won’t notice the difference. Today, adidas Golf announced the availability of the Ultimate365 Polo with climacool, the brand’s patented cooling technology to keep players comfortable and dry in the hottest of temperatures. The new addition of climacool to the Ultimate365 polo line is available in both men’s and women’s styles and even features a long-sleeve option. For this new Ultimate365 Polo, climacool is targeted where golfers need it the most,...

19-Jan-2019
adidas Soccer launches new Exhibit Pack

Portland, ORE., January 19 – adidas Soccer has today launched the Exhibit Pack; an updated series of colorways for the brand’s most legendary silhouettes. The collection includes striking new versions of the Predator19+, COPA 19+, NEMEZIZ 18+ 360 AGILITY and X18+ silos, designed to fit the preferences of players everywhere. PREDATOR 19+ The Predator 19+ features a PURECUT LACELESS system to deliver maximum surface control. A FORGED KNIT integrated midfoot structure creates medial and lateral...

27-Sep-2018
adidas by Pharrell Williams SolarHu — Fall/Winter 2018

Zaragoza, 25 de septiembre de 2018 – África y su gran tradición de carreras de larga distancia han sido la gran inspiración de Pharrel Williams para diseñar las nuevas SolarHu. La silueta combina...

31-Aug-2018
Y-3 Reveals Chapter 1 of the Spring/Summer 2018 Campaign and Launches New Footwear Styles

For 15 years, Y-3 has defined and redefined the language of sport-style with fearless innovation. For Spring/Summer 2018, the landmark collaboration between Yohji Yamamoto and adidas follows a simple directive: fuse the best of Yohji with the best of adidas. This Y-3 concept—returning to the core DNA of its two makers—is reflected in the collection, three campaign chapters, and breakthrough footwear launches. The first chapter of the Spring/Summer 2018 campaign was shot on the streets of New...

31-Aug-2018
Y-3 Fall/Winter 2018: Chapter 02

The spirit of Y-3 Fall/Winter 2018 is glimpsed in graphic slogans, like “Y Don’t You Call Adidas?” and “Nice to Meet You,” that are emblazoned across the collection. They pay tribute to the fateful call that Yohji Yamamoto made to adidas 16 years ago, a move that set into motion their enduring partnership. Reflecting on these origins, the collaborators reaffirm Y-3’s commitment to craftsmanship, innovation, and tradition, in which the core of adidas melds with Yamamoto signatures in apparel,...

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