adidas News Site | Press Resources for all Brands, Sports and Innovations : Search

Lillard

16-Dec-2019
Damian Lillard

14-Nov-2019
adidas Spotlights Damian Lillard’s Creative Identity on & off the Court with Dame 6

All-Star, rapper, father, brother and son. Designed to embody all facets of Damian Lillard’s creativity and persona, adidas Basketball today officially unveils Dame 6. The latest edition of Dame’s signature line introduces a variety of energetic colorways, including “Ruthless” and “Hecklers,” which tell the story of Lillard’s dichotomy on-and-off the court. “I come out to compete against people, but I don’t say a whole lot. I don’t talk trash, I just go at them every opportunity I get,” said...

12-Apr-2019
adidas and Marvel celebrate Basketball’s mightiest Heroes with new footwear collection

adidas Basketball and Marvel announced today that they have joined forces to create a limited-edition ‘Heroes Among Us’ collection led by five new footwear designs. Basketball players, like Super Heroes, have alter-egos. Just as Super Heroes don masks, players don uniforms, and each athlete represents a different power and skill. These unique powers, once assembled, create an unstoppable force of good. With the world watching, these heroes take center stage, placing their teams, their cities...

25-Jan-2019
Master of Ceremonies: Introducing the Dame 5

adidas Basketball creates a collage with unique chapters of Damian Lillard’s life through his fifth signature shoe, the Dame 5 The Dame 5 is designed for ultimate control, focused on comfort, stability and traction. And just as Dame controls the court, he is the Master of Ceremonies in his game, life and world. Dame is a captain, leader, brother, father and emcee. The Dame 5 represents these unique pieces of his life, creating a collage of who Dame is both on and off the court. Dame’s latest...

27-Dec-2018
Donovan Mitchell selects aspiring sports writers from his High School to exclusively reveal his first adidas signature shoe, the D.O.N. Issue #1

Donovan Mitchell Selects Aspiring Sports Writers from His High School to Exclusively Reveal His First adidas Signature Shoe Portland, ORE., December 27 – adidas Basketball today revealed a preview of the first signature shoe for NBA stand-out Donovan Mitchell, the D.O.N. Issue #1. To celebrate his momentous journey from young player to starting shooting guard and disrupt the traditional sneaker tease, adidas and Mitchell worked with his alma mater, Greenwich Country Day School in Greenwich,...

06-Apr-2018
adidas & Damian Lillard turn up the heat with 400 DEGREEZ

Inspired by one of Damian Lillard’s favorite rappers and collaborators, adidas drops the 400 Degreez edition of Dame 4. Paying homage to Juvenile’s 1998 classic “400 Degreez,” Dame’s latest...

27-Mar-2018
adidas Running releases the next generation of the AlphaBOUNCE Beyond

Herzogenaurach, March 27, 2018 – Today, adidas Running released the evolved AlphaBOUNCE Beyond , a silhouette built to enable athletes to break beyond their potential and experience limitless performance. Fusing progressive design, leading functionality and aesthetics, the silhouette is designed for athletes who dominate the game and use running as a training tool to become the best on the field. To celebrate this and challenge the Alpha athlete to incorporate more running into their...

16-Jan-2018
adidas Running launches ‘RUN THE GAME’ campaign featuring The AlphaBOUNCE Beyond

As part of its new ‘RUN THE GAME’ campaign, adidas has launched the AlphaBOUNCE Beyond – a shoe designed to celebrate athletes who use running as a tool to dominate their sport. ‘RUN THE GAME’ reflects the intersection of sport and culture, allowing players to remain in the zone throughout their training programme no matter the location, be it on the track, in the training room, hallway or streets. Through incorporating design elements into the shoe such as engineered mesh and a BOUNCE...

20-Dec-2017
adidas Invites the World to Create in New Global Campaign

Twenty-Five Groundbreaking adidas Icons Invite Athletes Everywhere to Stand Up and Shape the Future of Sport Culture Portland, Ore., Dec. 20, 2017 – At the forefront of change are the people obsessed with progress: Creators. Those who have a bias for action, who flip the script and break boundaries are the ones who influence how things are done on the field, track, court, stage or street. With a single unexpected act, Creators can inspire others to invent and shape the world around them....

16-Nov-2017
adidas & Damian Lillard Roll with Dame 4 Glow in the Park

For Damian Lillard, staying focused and keeping balance in life are keys to creating success on the hardwood. Along with Dame’s love for music and rapping, roller-skating has been a passion of Dame’s dating back to his childhood in Oakland. “When I was younger, we were skating all the time. There were always skates at my grandmother’s house and we’d do that at home,” Dame said. “When I got to high school, every Saturday we’d drive to the skating rink and we’d be there all night skating....

10-Nov-2017
You Know What Time It Is

Damian Lillard is no stranger to basketball’s biggest moments. Through the first 10 games of the 2017-18 season, he leads the league in clutch scoring with 42 points on 58-percent from the field...

Sign up & Personalize your News alerts

mc

To provide you with a more responsive and personalized service, this site uses cookies. By clicking "Accept", you agree to our use of cookies. For more information on the ones we use and how to delete or block them please read our policy.