1 - 12 of 19 Results
19-Apr-2021
19-Apr-2021
IMPOSSIBLE IS NOTHING: INSPIRING THE WORLD TO SEE POSSIBILITIES
Today, adidas introduces the evolution of its long-standing brand attitude Impossible Is Nothing. SEEING POSSIBILITIES - as told in bold, human films - is about rebellious optimism, rooted in the purpose from adidas in the power of sports to change lives. Told in the documentary style of home footage, the series provides a previously unseen side to some of the most documented individuals in the world, enabled via a powerful narrative delivered by friends or fellow athletes, and animated...
01-Jul-2020
01-Jul-2020
The Course Meets the Pitch with Limited Edition Manchester United Footwear
The word ‘pitch’ may have different meanings in football and golf, but today those worlds collide in the form of a limited-edition silhouette designed for the course. The adicross Retro Manchester United Edition will give The Red Devils yet another way to represent their team, whether they’re cheering after a stunning goal by Pogba or hitting a big drive off the first tee. The new footwear is available in both Europe and Japan starting today. The adicross Retro is one of adidas Golf’s...
10-Jun-2020
10-Jun-2020
launching new FC Bayern Munich 2020/21 home jersey – a classic look for the record-breaking German club
Traditional club colors of red and white are complimented by fresh design details for a distinctly modern look Special details include “Mia San Mia” lettering on the neck and stripe details worked into the fabric The new kit will debut on-pitch this evening, and will be available exclusively at adidas.com/football and FCbayern.com/shop/en from today adidas and FC Bayern Munich today present the new 2020/21 season home kit for the reigning German champions. The jersey is designed in classic...
26-Jan-2020
26-Jan-2020
Change Is a Team Sport
Since its inception, adidas’ iconic Superstar shoe has stood for those who aren’t afraid to stand for something. Throughout its existence the instantly recognizable silhouette has graced the feet of teams and crews at the forefront of culture worldwide. Having changed the game on the court 50 years ago, today the sneaker is made for game-changers off of it. Celebrating five decades of culture makers, boundary pushers, and limit breakers, adidas Originals launches Change Is a Team Sport....
21-Jan-2020
21-Jan-2020
Predator 20 Mutator - Introducing New Demonskin Technology
adidas today reveals Predator 20 Mutator with DEMONSKIN, an all-new technology developed to enhance grip on the ball and maximise control. DEMONSKIN is a new breakthrough technology for adidas Football, made up of a textured spike layer on the Predator 20 Mutator upper. Informed by years of data-based research and testing, DEMONSKIN is the result of a computer algorithm being used to create an entirely new interface between boot and ball. DEMONSKIN spikes have been deliberately crafted to...
13-Dec-2019
13-Dec-2019
adidas and Paul Pogba launch striking new sixth season collection
Featuring a footwear and apparel range, the unique design of the collection is inspired by Pogba’s off-pitch passions Collaboration includes adidas Predator 19+ PP boots in a fresh new colourway The capsule will be available to purchase online and instore from selected retailers from 15 th December adidas and Paul Pogba today revealed their sixth season collection of co-created football footwear and apparel. The latest collection is heavily influenced by Pogba’s life away from the pitch and...
11-Nov-2019
11-Nov-2019
adidas unveils its line-up of home jerseys for UEFA EURO2020TM, united by art and football
adidas today reveals the home jerseys of its sponsored Federations for UEFA EURO2020 TM . Uniting art and football, each design is inspired by the similarities that exist between these territories. A unique approach to developing the jerseys saw creators from across all parts of the brand produce hand-drawn sketches, rather than using digital methods. These artworks created by a diverse collective of designers spoke to the passion and emotion shared by fans and players, which would later...
26-Oct-2019
26-Oct-2019
adidas Football reveals Encryption Pack
adidas today reveals Encryption Pack – an understated grey and green colour up for Predator, NEMEZIZ, X and COPA. Individual camouflage designs have been crafted for each boot, juxtaposed against a matte finish to create a sleek and unique pattern for each silo: NEMEZIZ 19 features a matte grey colouring with an all over camouflage pattern on the boot; made up of a variety of light and dark grey shades, with the three stripes in a solar orange to pop against the muted background. X 19 has...
20-Jul-2019
20-Jul-2019
adidas Soccer Launches the Hard Wired Pack
New-look boots come in bright new colorways; solar green, aqua blue and magenta Hard Wired Pack includes updates for all four boot silos - COPA, PREDATOR, X and NEMEZIZ Worn by some of the world’s top players as they return to football, Hard Wired will be available from July 30, 10:00am adidas Soccer reveals the Hard Wired pack, a striking color refresh for each of the four adidas boot silos - COPA, PREDATOR, X and NEMEZIZ. As soccer returns, Hard Wired will be on the feet of the world’s...
11-Feb-2019
11-Feb-2019
adidas running unveils the new ULTRABOOST 19; the most responsive ULTRABOOST ever
Today, adidas Running unveils the all-new adidas Ultraboost 19, the most responsive, energy-charged version of the iconic running silhouette to date. To create the new adidas Ultraboost 19, adidas designers and product developers worked with thousands of runners worldwide to totally reinvent the running shoe. Together, they simplified the original adidas Ultraboost from 17 pieces to just 4 performance-driven components, creating a lighter, reboosted silhouette with more responsiveness for a...
19-Jan-2019
19-Jan-2019
adidas Soccer launches new Exhibit Pack
Portland, ORE., January 19 – adidas Soccer has today launched the Exhibit Pack; an updated series of colorways for the brand’s most legendary silhouettes. The collection includes striking new versions of the Predator19+, COPA 19+, NEMEZIZ 18+ 360 AGILITY and X18+ silos, designed to fit the preferences of players everywhere. PREDATOR 19+ The Predator 19+ features a PURECUT LACELESS system to deliver maximum surface control. A FORGED KNIT integrated midfoot structure creates medial and lateral...
