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adidas 4D range expands with new reflective ALPHAEDGE 4D running shoe

adidas today announces that it expands the 4D range with a new reflective ALPHAEDGE 4D running shoe. The distinctive 3D printed design now features across the sportswear brand’s running, Stella McCartney, Originals and Statement product categories. ADIDAS 4D was first revealed as concept release from FUTURECRAFT - adidas’ innovation incubator – in 2017. The midsole is printed with light and oxygen using Carbon Digital Light Synthesis™ technology pioneered by Silicon Valley based company,...

adidas Originals releases two Snakeskin packs for Fall Winter '19

For Fall/Winter 2019, adidas Originals presents two new footwear packs featuring seasonal styles with snakeskin detailing. Produced in highly limited numbers, the 90s inspired pack includes the Yung 1 shoe, LXCON 94 model and the newest addition to the adidas Originals catalogue, the Supercourt 90s sneaker. The running-inspired Yung 1 silhouette returns in a premium Italian leather with snakeskin patterns across the upper, countered by two-tone tape 3-Stripes mark and a plush fabric lining,...

adidas Consortium Brings Back the Mid-Height Version of the 4D Runner

For SS19, adidas Consortium brings back the midheight version of the 4D runner Presented in a space-dyed, summer-ready colorway, the high-performance running shoe also features a contrasting Carbon 4D sole Since it first came into being, adidas Consortium has been committed to bringing together partners, retailers and collectives who exemplify a unique, fearless approach to collaboration. Each new partnership offers up a creative new take on the iconic styles that adidas has developed over...

adidas Creates a New Boost Innovation for Urban Runners: PulseBoost HD

Introducing Boost HD: a new innovation in Boost technology. adidas has engineered Boost HD for more stability with the same unrivalled energy return and comfort. It’s a new expression of the best. Sitting lower to the ground, Pulseboost HD is ready for the unexpected. A sudden stop, juke or quick change in direction on a busy city street is not a problem with a completely new package of performance benefits for runners. - Boost HD is engineered for more stability with the same best-in-class...

Redefine the Ride – Danny MacAskill joins adidas Outdoor

For the world’s most recognisable mountain biker, Danny MacAskill, the ride has never just been about the trails that already exist; it’s been about finding inspiration in the everyday to create his own playground. The street trials rider, who shot to fame a decade ago, has developed a unique style of riding that transitions seamlessly between urban street trials, to rugged mountain biking. A longstanding athlete on Five Ten footwear, Danny’s appreciation for the balance between city and...

adidas originals presents the home of classics footwear collection

adidas Originals reveals the Home of Classics collection, paying tribute to its lineage of classic white leather sneakers that has transcended cultures, style tribes and generations. Celebrating adidas Originals’ court heritage, the Home of Classics pack brings together 10 essential silhouettes, both archival and contemporary, into one collection. For decades, global creatives have regarded each sneaker as a blank canvas that carries them through experiences, granting the shoes greater...

Donald Glover and adidas Originals officially launch Donald Glover Presents

adidas Originals and Donald Glover officially launch Donald Glover Presents, revealing the fruits of a creative relationship that began in September 2018. With storytelling at the heart of the partnership, Glover and adidas Originals unveiled a range of new product offerings alongside the premiere of a series of short films. Donald Glover Presents reimagines three classic adidas styles, the Nizza, the Continental 80, and the Lacombe, in subtle, tone-on-tone white canvas. With a focus on the...

adidas Originals debuts the Continental 80 in new colorways for men and women

adidas Originals’ archive-inspired Continental 80 silhouette receives its most expansive colorway offer yet this month, using the shoe’s understated design as a backdrop for a range of classic and wildcard colorways in an 8-shoe release for both men and women. A contemporary take on classic tennis footwear styles, the Continental 80 silhouette features a premium leather upper with a rubber double cupsole and French terry lining, accented by a clean two-tone fabric stripe detail. Finishing...


TERREX FREE HIKER HIKING | MULTISPORT | LIFESTYLE Free from the pressure of the grind, nature remains our constant. It inspires us to disconnect. To find space that gives us the opportunity to refuel our creativity, to escape the noise and come back recharged. Introducing the new adidas TERREX Free Hiker; the pinnacle of performance footwear tech and comfort – your access point to freedom of mind. Switch off, lace up, and power on in the first hiking boot with BOOST™ technology for endless...

adidas Originals introduces updated ZX 4000 4D

adidas Consortium Workshop presents a release combining past with future this month, reissuing the ZX 4000 model for the first time since its original release in 1989, updating its silhouette with adidas’ groundbreaking Carbon4D sole technology, creating the ZX 4000 4D silhouette. A powerful blend of modern tech with running footwear design, the ZX 4000 4D model provides a stylistic update to the design of the original ZX 4000 shoe, featuring a primeknit upper with suede structural overlays,...


adidas TERREX athletes embrace Hong Kong culture by dyeing their white Zero Dye trail running kit indigo blue The Zero Dye design concept to was taken to a new level by a team of professional adidas TERREX trail runners, in Hong Kong to race the Vibram Hong Kong 100 Ultra Trail Race (HK100, January 2019), by dyeing their naturally white kit indigo blue; the colour synonymous with the region. The Zero Dye trail running pack from adidas TERREX is a concept that flips conventional footwear on...

The Continental 80 silhouette returns for Spring Summer 19

The Continental 80 silhouette returns for the Spring Summer 19 season as a symbol of democratic design for the contemporary sneaker wearer. Now an established icon within the adidas Originals repertoire, the silhouette sees a simple, unrefined aesthetic brought forward from the archives straight to the present. Harking back to the brand’s legacy of iconic court style leather sneakers, the Continental 80 sneaker takes inspiration from archival 80s training shoes, offering a fresh look at...

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