1 - 12 of 47 Results
30-Nov-2023
30-Nov-2023
adidas Originals and Highsnobiety Announce Collaborative HIGHArt Campus Sneaker
This December, adidas Originals and the fashion, design, and culture platform, Highsnobiety, join forces once again to launch the limited-edition HIGHArt Campus sneaker. HIGHArt is Highsnobiety’s online curation of product and stories inspired by the intersection of art and style. Inspired by a blank canvas, the co-created Highsnobiety HIGHArt Campus sneaker features an off-white mixed material upper – blending canvas, nubuck, and suede – with two toned laces, frayed overlays, co-branded...
28-Apr-2023
28-Apr-2023
adidas Originals and Sporty & Rich Launch Second Collaborative Collection
adidas Originals and the Los Angeles based label, Sporty & Rich, return to present their second collaborative collection centered on cutting through the chaos of modern life. Advancing an approach to design that seeks to stand for an entire way of living, the collection continues the ethos of the collaboration – playing host to a carefully considered selection of footwear and apparel looks. Vintage sportswear references abound as adidas Originals and Sporty & Rich reimagine archival pieces...
09-Nov-2022
09-Nov-2022
adidas Originals and Sporty & Rich Announce Inaugural Collaborative Collection
This season, adidas Originals and the Los Angeles based label, Sporty & Rich, have come together to present their inaugural collaborative collection. Inspired by the brand’s intrinsic ethos of wellness and self-care, the quintessential collection plays host to a suite of elevated takes on iconic adidas footwear and apparel looks. Founded by the multi-disciplinary creative Emily Oberg, for the past several years, Sporty & Rich has pioneered an approach to design that goes far beyond merely...
24-Aug-2022
24-Aug-2022
Bad Bunny and adidas celebrate their newest collaboration
For most, the hottest season of the year comes and goes, but in Puerto Rico it is always summer. Positive vibes, beaches and beautiful blue skies are common. Inspired by the eternal summer of Puerto Rico, Bad Bunny and adidas bring the sky to your feet. To recognize the iconic feeling of summer, adidas launches an activation that represents the spirit of the artist, celebrating his creative and blue-sky thinking that has led him to become the global icon he is today. The plane also...
24-Feb-2022
24-Feb-2022
adidas Celebrates Black Women Who Are Breaking Barriers In Sport, Fashion And Innovation
This Black History Month, the brand is announcing a series of ongoing initiatives focused on celebrating, uplifting and supporting Black women - starting with elevating stories of their lived experiences New community actions include an accelerator program for social entrepreneurs; a series of adidas Community curriculums and mentorship opportunities; and an industry-changing design program for the next generation of creators Powered by its Impossible Is Nothing attitude, adidas is...
28-Jan-2022
28-Jan-2022
ADIDAS X IVY PARK ANNOUNCES IVY HEART, A CAPSULE COLLECTION INSPIRED BY LOVE JUST IN TIME FOR VALENTINE’S DAY
THE CAPSULE COLLECTION GETS TO THE HEART OF THE MATTER IN REDS, PINKS AND NEUTRALS, WITH BOLD LOOKS IN INCLUSIVE SIZES AND FOOTWEAR FOR EVERYONE Herzogenaurach, Germany - January 28, 2022 - adidas and IVY PARK CEO Beyoncé announce IVY HEART, a new capsule collection inspired by love, just in time for Valentine’s Day, from the ongoing adidas x IVY PARK creative partnership.As with previous adidas x IVY PARK offerings, this latest collection features distinct looks with inclusive and in...
15-Jul-2021
15-Jul-2021
TAKING 5: NEW SERIES PROFILING ATHLETES REDEFINING WHAT IT MEANS TO BE A WOMAN IN SPORT
For any athlete, finding your element takes self-study, practice and commitment. This holds true no matter the sport – dancing, skateboarding, cycling, basketball, tennis, soccer, and life. Just like in sport, it helps to have teammates to lean on and to learn from along the way. This insight served as the inspiration behind ‘Taking 5’ – an all-new video series that curates intimate portraits of athletes who have found their flow state by being true to themselves. The series will feature the...
05-Oct-2020
05-Oct-2020
ANNOUNCING THE ADIDAS FOOTBALL COLLECTIVE WITH THE AMBITION TO HELP DRIVE POSITIVE CHANGE IN AND THROUGH FOOTBALL
adidas Football Collective is a new movement committed to creating change through football, that brings together past, current and future initiatives aiming to empower teams and football communities around the world Uniting under one badge, adidas is working with local change makers to develop and evolve city-specific activations by deploying resources to teams that give access where it isn’t readily available including disability champions, female game-makers and teams from the LGBTQIA+...
08-Mar-2020
08-Mar-2020
Funding The Future Of Women Entrepreneurs In The Sports Industry
Many of the world’s most innovative companies were founded and led by women, but in 2020 women entrepreneurs across the globe are still facing their biggest barrier to entry: opportunity. That’s why this International Women’s Day, adidas announces a new partnership with iFundWomen to help budding entrepreneurs turn their ideas into action, with the aim of creating a more inclusive future for females in the sports industry. SINCE DAY ONE, IFUNDWOMEN’S MISSION HAS BEEN TO EMPOWER WOMEN TO...
20-Feb-2020
20-Feb-2020
Why We Run
Running requires motivation, and that motivation remains unique to each runner. Everyone has their own reason as to why they run and their own targets of how far and fast they want to go. It is once those personal goals are set that individuals come together in efforts to achieve them, and that’s when the most powerful communities form. The Why We Run global study was commissioned by adidas, looking into these running communities in efforts to understand the different motivators of 6000...
17-Jan-2020
17-Jan-2020
DEBUT ADIDAS x IVY PARK COLLECTION NOW AVAILABLE
adidas and Beyoncé proudly reveal the first product offering in their partnership, as the adidas x IVY PARK collection, which includes gender-neutral performance gear, apparel, and accessories, becomes available today. Revealed in full for the first time, each piece in the collection is showcased as worn by the creative visionary behind the collaboration: Beyoncé herself. Viewed as a whole, this group of imagery is a powerful visual reflection of Beyoncé’s sole ownership of IVY PARK - one of...
16-Jan-2020
16-Jan-2020
ADIDAS AND BEYONCÉ REVEAL FOUR FOOTWEAR STYLES IN THE ADIDAS x IVY PARK COLLECTION
Initially teased in the adidas x IVY PARK launch campaign, adidas and Beyoncé reveal four footwear styles, all showcasing the collection’s bold styling, and incorporating utilitarian details. What started as an adidas football shoe now finds itself on fresh terrain. The evolution of the Samba sneaker continues with the new IVY PARK Super Sleek 72. Bright orange peeks through the transparent platform outsole, while an innovative lacing system wraps around the heel and allows the wearer to...
